50 Regional Marketing Manager Jobs in Orleans, LA
Ruby Slipper Restaurant Group is Hiring a Regional Marketing Manager Near Orleans, LA
The Ruby Slipper Restaurant Group Story:
Ruby Slipper Restaurant Group is one of the fastest growing restaurant groups in the Southern United States. Born from a small storefront in New Orleans’ Mid-City neighborhood, the group has grown to operate two brands with multiple restaurants (and we're still growing!). Both Ruby Slipper Café and Ruby Sunshine put a Big Easy twist on Southern brunch classics. We believe that there’s no place like brunch. It’s not just food, or a meal, it’s a culture! A common ground, a community, a lifestyle – we’re all about #thatbrunchlife!
Summary of Position:
For the Louisiana and Guld Coast Region: The Marketing Manager is responsible to assist in the planning, development and implementation the Organization’s marketing strategies and communications; maximize company sales through effective execution of annual marketing plan; strengthen the Organization’s position as a great member of the communities in which we operate and; create exciting brand awareness. These outcomes will be achieved by utilizing the most effective approaches while maximizing cost efficiencies.
Sales Driving – maximize overall sales and traffic growth by leading the development of short and long-term marketing objectives, strategies, and tactics.
- Participate in the development and implementation of annual marketing and media plan related to digital, email, and corporate communication.
- Actively participate in the development and execution of short and long-term profitable sales-building plans for local marketing programs, tactics and activities.
- In partnership with Executive Director of Marketing (EDM), drive development of overall Digital (social, loyalty program, email, paid media, etc.) strategy while overseeing program creation, execution and tracking.
- Partner with EDM on integration of Digital within the development and execution of profitable sales-building and restaurant- specific plans.
- Lead the integration of Marketing plans and initiatives as it pertains to new restaurant grand openings and remodels.
- Responsible for clear, concise and regular communication to appropriate Teams regarding all marketing-driven activities.
- Ensure Organization’s desired image and position is clearly and consistently communicated through copy direction, design development, production and distribution of the Organization’s in-restaurant POP, public relations and merchandising materials.
- Responsible for upkeep of the organization’s guest-facing website, design/appearance and content management.
- Responsible for overseeing Campaign POP and menu ordering process.
- Collaborate and oversee in conjunction with the EDM the company’s external communications firm to ensure pitches are timely, on-brand and aligned with company strategy.
- Approve donation requests.
- Act as principal coordinator for partnership efforts responsible for partnering with the EDM on the planning and implementation of comprehensive programs and partnerships.
- Lead the identification and implementation of programs which support the image of Ruby Slipper Restaurant Group as a great neighbor within each of the communities we operate.
- Responsible for maintaining and reconciling marketing budget.
- Provide monthly summary to EDM outlining current month and year-to-date expenditures, and through year-end projections digital marketing and other projects as assigned.
- Collaborate with EDM on tracking, monitoring, evaluating and reporting on effectiveness of both short- / long-term marketing activities as related to social marketing and other projects as assigned.
- Ensure understanding of competitive practices by supervising collection of competitive menus and promotional materials by market for each one of our major competitors.
- Partner with EDM to establish priorities and develop programs & materials supporting identified locations.
- Participate and lead Local Marketing Workshops that focus on increasing Organizational Knowledge at all levels through sharing and education of established Local Store Marketing best practices and Toolkits.
- Partner with EDM to create, maintain and post marketing-related resources on company intranet.
- Pursue knowledge sharing endeavors with industry peers and organizations; share cross-functionally as appropriate.
- Seek out and engage in ongoing learning and self-development opportunities.
- Bachelor’s degree in marketing or related field
- Minimum 2-3 years of experience in corporate marketing role
- Expert experience in managing and implementing marekting plans and initiatives
- Strong communication skills
- Basic understanding of restaurant operations and P&L management
- Detail-oriented, self-starter
- Excellent computer skills; proficient in the use of the MS Office products
Job Summary
Other
Restaurants & Catering Services
$94k-122k (estimate)
01/06/2024
07/01/2024
therubyslippercafe.net
New Orleans, LA
25 - 50
Restaurants & Catering Services
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The job skills required for Regional Marketing Manager include Initiative, Insight, Digital Marketing, Analysis, Planning, Marketing Plans, etc. Having related job skills and expertise will give you an advantage when applying to be a Regional Marketing Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Regional Marketing Manager. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Regional Marketing Manager positions, which can be used as a reference in future career path planning. As a Regional Marketing Manager, it can be promoted into senior positions as a Marketing Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Regional Marketing Manager. You can explore the career advancement for a Regional Marketing Manager below and select your interested title to get hiring information.
If you are interested in becoming a Regional Marketing Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Regional Marketing Manager for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Regional Marketing Manager job description and responsibilities
Head responsibility for conveying plans to RDs, FRDs, FCs and DMs on different marketing topics and venues.
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Participate and assist Marketing Director to direct developing creative strategies and media execution.
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The regional marketing manager works closely with the firm, providing direction and requirements during the creative process.
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Marketing manager often conduct market research and marketing research to perform marketing analysis.
02/09/2022: Wichita Falls, TX
Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Regional Marketing Manager jobs
Candidates without formal marketing education, but extensive experience often complete a master of business administration degree (MBA) part time.
03/30/2022: Bremerton, WA
Pursue an MBA for Advancement (Optional).
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Get familiar with project management methodologies.
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Get an Education Earn a Bachelor’s Degree.
04/02/2022: Nashville, TN
Join professional marketing associations.
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Step 3: View the best colleges and universities for Regional Marketing Manager.
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