Robert Half is Hiring a Senior Social Media Strategist Near Pittsburgh, PA
We are looking for a Sr Social Media Strategist in the Steel Manufacturing industry, located in Pittsburgh, Pennsylvania. The chosen candidate will be responsible for managing the digital communications, including social media, web, and email, as well as creating and implementing content strategies for digital campaigns and platforms. This role is also responsible for developing and executing a digital brand strategy. Responsibilities:Develop and implement a comprehensive content strategy for social media, web, and email platformsManage all digital communications, ensuring consistent messaging across all platformsOversee and manage social media accounts such as Facebook, Instagram, LinkedIn, TikTok, etc.Utilize tools such as Google Analytics and Hootsuite to track and analyze the performance of digital campaignsDesign and execute digital campaigns, including advertisements and blogging, to increase brand awarenessPlan and implement effective social media strategies to increase engagement and reachAnalyze and report on social media content performance and adjust strategies as neededDevelop and implement a digital brand strategy to align with the company's overall brand strategyUtilize knowledge of digital marketing trends to keep the company at the forefront of industry developments