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About Spark Foundry:
Spark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention, to care more about our clients’ brands, and to buy more products and services from them.
Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Media, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world’s best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.
With a bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry’s best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today’s challenges, and also poised to create meaningful careers in the years to come.
Because we know that heat arises the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights, content and creative production, communications and strategy, finance and marketing, and sociology, psychology, and other liberal arts disciplines.
Overview:
The Senior Programmatic Analyst owns strategic planning and campaign execution for an assigned client. This position is both strategic and tactical in scope, requiring the Senior Programmatic Analyst to independently generate strategic insights for the campaigns in their portfolio and implement campaigns with the support of Programmatic Analysts. This role will train Programmatic Analysts on client specific requirements, providing expertise in optimization strategies and guidance on best practices related to client communication.
The ideal candidate will have prior online trafficking and campaign management experience, strong analytical and communication skills, and prior experience with bid management platforms and active campaign optimization.
The Senior Programmatic Analyst must possess a strong inner drive to contribute.
Role Objectives:
Inventory & New Channel Strategy:
Programmatic Operations:
Partner with the Manager to coordinate Pioneer training program across office
1-2 years of experience working with RTB, DSPs, ad exchanges, ad servers, verification partners and other supply platforms
Deep understanding of programmatic planning, buying, and ad tech vendors
Strong negotiation skills
Proficiency in Microsoft Office solutions, specifically Excel
Strong analytical thinking and mathematical skills
Excellent communication and writing skills
Strong project and time management skills
Strong desire to contribute to a team
This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.
If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected].
All your information will be kept confidential according to EEO guidelines.
24-6494
Full Time
Business Services
$87k-110k (estimate)
05/03/2024
05/23/2024
publicisgroupe.com
CHICAGO, IL
15,000 - 50,000
1926
DAVID PENSKI
$50M - $200M
Business Services
The job skills required for Senior Analyst, Programmatic (CPG Client) include Insight, Data Analytics, Innovation, Communication Skills, Planning, Time Management, etc. Having related job skills and expertise will give you an advantage when applying to be a Senior Analyst, Programmatic (CPG Client). That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Senior Analyst, Programmatic (CPG Client). Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Senior Analyst, Programmatic (CPG Client) positions, which can be used as a reference in future career path planning. As a Senior Analyst, Programmatic (CPG Client), it can be promoted into senior positions as a Data Scientist IV that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Senior Analyst, Programmatic (CPG Client). You can explore the career advancement for a Senior Analyst, Programmatic (CPG Client) below and select your interested title to get hiring information.