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Position Title: Director,Media
Location: New York, NY (Headquarters)
Position Summary:The Director, Media is an exciting new role in the Transformation department. The candidate will lead a team focused on redeveloping how media is planned, executed and monitored within PRUSA. The Director will need to work closely with the entire marketing department on the day-to-day business (ensuring the right brand prioritization, meeting performance hurdles, etc.) while implementing a multi-year media transformation roadmap. This is a unique chance for a candidate who is passionate about the nexus of analytics, media and brand strategy and can bring a strong voice to a forward-thinking organization.
Major Responsibilities / Accountabilities:
Nature & Scope:
The Media team reports to the VP of Portfolio Growth, alongside Insights, Portfolio Strategy, Analytics and Business Intelligence. The Media team's primary focus is to implement a new company-wide way of putting media at the center of brand planning for the next fiscal year. This is an exciting transformation as it involves new media partners, a new planning process and major implications for creative development, analytics and insights.
The Director of Media will be leading the implementation of this change across the organization by wiring new ways of working with global partners and US marketing, establishing new ways of managing the media agency and creating robust measurement and best practice systems. This role will lead a small team with significant support from analytics, marketing and IT. While the Director of Media will manage the media contract, responsibility for brand planning and execution will reside with the brand teams.
Requirements:
Education: Minimum Bachelor's degree (or equivalent); MBA or advanced degree preferable
Experience / Background: 10 years of business experience, with at least five years experience at a senior level in a media agency or advertiser. The ideal candidate will have significant experience running media accounts, but a media-passionate marketer is also acceptable. Must have solid experience in digital marketing and analytics including search, eCRM, content and data management. Must have experience in managing a media contract (either as client or agency partner), performance KPIs and incentive systems, and enterprise-wide workflows. Ideal candidate will have some experience in e-commerce, retail media and using media planning to drive overall creative planning.
Working Conditions:
Travel: Occasional - Estimate: 10% of time.
Required Competencies:
Leadership Competencies
Strategic Vision
Entrepreneurship
Results Oriented
Live the Values
People Development
Team Management
Functional Competencies
Brand Leadership
Brand Strategy & Planning
Brand Communication
Brand Activation
Consumer Insight
Innovation
Creativity
Analytical Skills
Project Management
Business Acumen
Relationship Building
Who are we?
Pernod Ricard USA is the premium spirits and wine company in the U.S. The company's leading spirits and wines include such prestigious brands as ABSOLUT Vodka, Chivas Regal Scotch Whisky, The Glenlivet Single Malt Scotch Whisky, Jameson Irish Whiskey, Malibu, Kahlua Liqueur, Beefeater Gin, and Avion Tequila (through a joint venture with Tequila Avion); such superior wines as Jacob's Creek and Brancott Estate; and such exquisite champagnes and sparkling wines as Perrier-Jouet Champagne, G.H. Mumm Champagne and Mumm Napa sparkling wines. Learn more about our history, values, strategies and organization by visiting us at
Working at Pernod Ricard
Working for Pernod Ricard USA means working for the co-leader in the global wines and spirits industry - and having the opportunity to work with great people and great brands in diverse and challenging roles. Our success is the result of the passion and creativity of our people, our exceptional portfolio of leading premium brands, and a shared commitment to our values of entrepreneurship, mutual trust, and a strong sense of ethics. Pernod Ricard USA rewards both individual initiative and a spirit of collaboration, and encourages ongoing professional development. Pernod Ricard USA recognizes the importance of continuously building upon our diverse workforce and inclusive culture. We believe in championing an inclusive culture that embraces differences and encourages employees to challenge themselves and their colleagues.
Benefits
Pernod Ricard USA offers competitive compensation, performance bonuses and domestic & international career development opportunities.
* Pernod Ricard USA is anEqual Opportunity Employer of Minorities, Females, Protected Veterans, and Individuals with Disabilities.
* Offers will be subject to United States local terms.
Job Posting End Date:
Target Hire Date:
2020-07-01-07:00Target End Date:
Full Time
Wholesale
$197k-237k (estimate)
07/25/2023
06/11/2024
pernod-ricard-usa.com
ROGERS, AR
1,000 - 3,000
2009
STANLEY UPTON
$500M - $1B
Wholesale
The job skills required for Director, Media include Digital Marketing, Leadership, Initiative, Insight, Project Management, KPI, etc. Having related job skills and expertise will give you an advantage when applying to be a Director, Media. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Director, Media. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Director, Media positions, which can be used as a reference in future career path planning. As a Director, Media, it can be promoted into senior positions as a Top Advertising Executive that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Director, Media. You can explore the career advancement for a Director, Media below and select your interested title to get hiring information.