4 Marketing Analytics Manager Jobs in Wyomissing, PA
PENN Entertainment, Inc. is Hiring a Marketing Analytics Manager Near Wyomissing, PA
- Crafts and delivers data story presentations (to all levels of internal marketing clients) with efficiency and business context.
- Proactively identifies growth opportunities; provides recommendations to help marketers across the company improve response, performance, and profitability.
- Builds timely dashboards and custom analyses to illustrate the health of the business and to quantify effects of various marketing initiatives. Improves dashboards and source tables as needed for efficiency.
- Key contributor to data strategy planning with BI and Marketing leaders for casino, interactive, and hotel data.
- Creates presentations for budget meetings and operational reviews as needed.
- Actively demonstrates superior customer service in accordance with department and company standards.
- Expert-level experience querying and manipulating data using SQL is required
- Experience building dashboards using data visualization tools including Tableau Desktop, and PowerBI is required.
- Advanced knowledge of Excel and PowerPoint is required
- Bachelor’s or Master's degree in business-related or quantitative field (Economics, Statistics, Math, Marketing, or equivalent) from a four-year college or university
- 3 years of experience in marketing analytics, data science, operational analysis preferably with a gaming, hospitality or in other omnichannel-related organization.
- Experience in using statistics and data science tools on large datasets is required.
- Must have a strong knowledge of relational database, ability analyze and interpret data, strong knowledge of statistical modeling.
- Revenue management marketing experience preferred.
- Ability to combine large amount of data and information from different sources to discover patterns and features necessary to build models
- Must have strong organizational skills and be detail oriented
- Ability to effectively visualize and present information and respond to questions from groups of managers, clients, including non-technical audiences
- Excellent communication skills, both verbal and written required
- Experience with R or Python is a plus
- Revenue management experience a plus
- Must be able to meet deadlines, including projects that require a quick time frame
- Must be at least 21 years of age.
- Sole Contributor role - this job has no supervisory responsibilities.
Equal Opportunity Employer
Job Summary
Full Time
$116k-149k (estimate)
05/02/2024
06/30/2024
The job skills required for Marketing Analytics Manager include Insight, Presentation, Analysis, Planning, Communication Skills, Customer Service, etc. Having related job skills and expertise will give you an advantage when applying to be a Marketing Analytics Manager. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Marketing Analytics Manager. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Marketing Analytics Manager positions, which can be used as a reference in future career path planning. As a Marketing Analytics Manager, it can be promoted into senior positions as a Marketing Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing Analytics Manager. You can explore the career advancement for a Marketing Analytics Manager below and select your interested title to get hiring information.
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