ABOUT PanCAN

Pancreatic cancer doesn’t stop or slow down, and neither do we. At PanCAN, we accelerate critical progress for pancreatic cancer patients. We take bold action by funding life-saving research, providing personalized patient services free of charge, and creating a community of supporters and volunteers who will stop at nothing to create a world in which all pancreatic cancer patients thrive. PanCAN’s Precision Promise (SM) is one example of how we work to change the future for pancreatic cancer patients. Precision Promise is our groundbreaking clinical trial platform that is now enrolling patients at top institutions nationwide. It is what the pancreatic cancer field and our patient community have been waiting for, hailed for its ability to transform the way clinical research is done for this disease.

We’re looking for people who, like us, will stop at nothing to make progress for patients. Our work is critical, meaningful and it changes lives every day. Join us and be a part of it!

THE OPPORTUNITY:

The Senior Specialist, Digital Marketing is a key member of the Digital Marketing team and will play a critical role in the success of the company's awareness, marketing and fundraising efforts, as well supporting general online/digital initiatives both internal and external. The individual will be responsible for building, maintaining and deploying websites and emails to support the acquisition and engagement of constituents, event participants, donors and other to drive event participation and fundraising.

THE OFFER:

To encourage the people fighting the world’s toughest cancer, we provide our staff with the resources, care, and sparkle to do and be their very best in and out of the office. We offer competitive salaries, variable incentive compensation, flexible work arrangements, a remote-friendly work environment, exceptional time off practices, and top-tier health and welfare benefits – all creating an extraordinary workplace and inclusive culture that celebrates diverse perspectives, encourages innovation, and is highly recommended to friends and colleagues by our team members.

ESSENTIAL FUNCTIONS: 

• Manage web production for tentpole campaigns including November Awareness, PurpleStride and major overhauls to pancan.org to ensure best in class user experience.
• Build, update and maintain websites and pages utilizing content management systems (Blackbaud/Convio Luminate Online and WordPress).
• Build, customize and deploy email communications utilizing email service providers (Blackbaud/Convio Luminate Online, Salesforce and MailChimp).
• Review, test and ensure quality control of web/digital projects and emails; Use QA tools (e.g. BrowserStack, Litmus, etc.) to preview & test designs/builds among devices, browsers and mail clients.
• Partner and manage along with Head of Digital, external vendors including SEO agency, Google Analytics consultant, UX consultant to ensure projects and reporting are on track and delivered in a timely fashion.
• Manage data reporting including Google Analytics, SEO, and CRM.
• Monitor PanCAN.org UX performance leveraging tools including Crazy Egg, Google Analytics, and provide insights on how to improve the experience for constituents. Make recommendations on sections of the site based on data that can be improved.
• Partner with Head of Digital, Senior Web Architect, Data Team, and IT on best practices across, web, CRM and data to ensure all channels are functioning properly and tackle issues as they arise alerting appropriate teams to take action.
• Ensure utilization of deliverability best practices and compliance of content submitted is correct and follows brand standards, privacy, spam regulation (CAN-SPAM), web accessibility/ADA compliance, etc.
• Work with graphic designers to customize, resize and/or reformat creative assets as needed for web properties, emails and other digital projects.
• Collaborate and communicate with Marketing and other internal staff to understand and determine project requirements, troubleshoot issues, and provide status updates on tasks and projects.
• Effectively manage projects and requests to meet or exceed expectations and deliver quality work on time.
• Utilize project management tools (Teamwork, Basecamp, etc.) to manage projects and tasks, and communicate with project stakeholders.
• Follows company brand and guidelines; ensures style guidelines are followed and project adheres to specifications and standards.
• Responsible for other web/digital-related duties/projects as assigned by management.

MANAGEMENT RESPONSIBILITIES:

In accordance with applicable company policies/procedures and Federal/State laws, may perform the following supervisory responsibilities: N/A

Direct reports:

• N/A

EDUCATION REQUIREMENTS:

• Bachelor's Degree (BA/BS) from a 4-year accredited university in marketing, communications, web development, or other related field, or equivalent combination of education, training and practical experience that provides the required knowledge, skills, and abilities required.

QUALIFICATIONS AND REQUIREMENTS:

• 3 years of experience updating/maintaining websites and web content using a content management system
• 3 years of experience creating and building emails utilizing an email service provider
• Experience with basic HTML required
• Strong attention to detail and stellar organization skills is required
• Ability to work in a fast-paced, demanding environment, with multiple and changing priorities while maintaining strong attention to detail and attention to deadlines
• Strong interpersonal and team player skills with an ability to communicate at all levels of an organization both internally and externally
• Experience with digital marketing platforms systems such as Blackbaud, Luminate Online, Engaging Networks; email platforms such as Luminate Online, Constant Contact, MailChimp; and other donor database software highly desirable
• Experience/familiarity with CSS, WC3 standards and specifications, adaptive, interactive, mobile first-design and usability principles, and Google tags are a plus
• Experience with non-profit and peer-to-peer event marketing a plus

SALARY RANGE: ($29 - 31/hr.) PanCAN is committed to providing fair and transparent employee pay. Our compensation policy and practices integrate years of relative experience, skills, job duties, functions, responsibilities, education, certifications, expertise, PanCAN seniority, position/title, department, market conditions, and merit, and may also include geographic location. Our base salaries range from Entry level to Experienced and max at Expert level. The base pay range included herein is specific and germane to the job/position/opening as described within this announcement. 

EXPECTATIONS FOR ALL EMPLOYEES

Support the organization’s mission and goals by exhibiting the following core values: Deliver Excellence, Service & Gratitude, Accountability, Team, and Sparkle Spirit!

GENERAL INFORMATION

The above statements are intended to describe the general nature and level of work being performed by individuals assigned to this position. They are not intended to be an exhaustive list of all required duties, responsibilities, and skills.

Individuals assigned to this position must be able to work in a fast-paced, deadline-driven environment with demonstrated ability to juggle and prioritize multiple, competing tasks and demands and to seek management assistance as appropriate.

The Pancreatic Cancer Action Network is an equal opportunity employer and affords equal opportunity to all applicants for all positions without regard to race, color, religion, gender, national origin, age, disability, veteran status, or any other status protected under local, state, or federal laws.