Company: Omada Holdings LLC

Omada Holdings LLC, a leading company that owns multiple brands in the health and wellness space, is currently seeking a talented and innovative Marketing Director to oversee the creation and placement of digital ads as well as the implementation of SEO strategies. If you are passionate about leveraging technology and cutting-edge marketing techniques to drive business growth, this is the perfect opportunity for you!

Responsibilities:

• Develop and execute comprehensive digital advertising strategies across various platforms, including social media, search engines, display networks, and more.
• Create and manage digital ad campaigns to maximize reach, engagement, and conversions while ensuring alignment with brand guidelines and objectives.
• Conduct market research and data analysis to identify target audience, industry trends, and competitors' strategies, and apply insights to optimize ad performance.
• Collaborate with internal teams, including creative, content, and development, to create compelling digital ad content that resonates with the target audience.
• Monitor and manage ad budgets, ongoing campaign spend, and return on investment to meet or exceed business goals.
• Utilize SEO best practices to drive organic traffic, improve search engine rankings, and increase brand visibility across various websites and online platforms.
• Stay up-to-date with the latest digital advertising trends, algorithms, and technologies, and recommend innovative strategies and tools to enhance campaign performance.
• Provide regular reports on campaign performance, metrics analysis, and ROI to the executive team.

Qualifications:

• Proven track record of successfully managing digital advertising and SEO campaigns, preferably in the health and wellness industry.
• In-depth knowledge of digital advertising platforms, including Facebook Ads Manager, Google Ads, Twitter Ads, LinkedIn Ads, etc., as well as SEO tools such as Google Analytics, SEMrush, Moz, etc.
• Strong analytical skills with the ability to interpret data, generate insights, and make data-driven decisions to optimize campaign performance.
• Excellent project management and organizational skills with the ability to handle multiple projects simultaneously.
• Creative mindset with a keen eye for design and an understanding of effective copywriting techniques.
• Strong leadership and communication skills to collaborate effectively with cross-functional teams.
• Ability to think strategically, adapt to new technologies and industry changes, and take a proactive approach to problem-solving.
• Prior experience with e-commerce and direct-to-consumer (D2C) brands will be highly valued.

Join our dynamic team at Omada Holdings LLC, and be part of an exciting journey to help people live healthier lives. We offer competitive compensation and opportunities for professional growth. Apply today with your resume and a cover letter highlighting your experience and interest in the role.

Note: Due to the high volume of applications, only shortlisted candidates will be contacted. Thank you for your understanding.

Job Types: Full-time, Part-time

Pay: $48,000.00 - $80,000.00 per year

Expected hours: 40 per week

Benefits:

• Flexible schedule
• Health insurance
• Paid time off
• Relocation assistance

Schedule:

• 4 hour shift
• 8 hour shift
• Monday to Friday
• Weekends as needed

Ability to Relocate:

• Boise, ID 83709: Relocate before starting work (Required)

Work Location: Hybrid remote in Boise, ID 83709