仕事内容:

[About our company]

Mission

Our contributions help create a society that enriches people, the earth, and the future.

Vision

By providing delicious, healthful, and sustainable products with novel technology, we are paving the way for a brighter future and better present for everyone.

OoMee:

Our parent company is called Cashi Cake Inc.

We have two brands below this. Misaky Tokyo and OoMee. This position will be for our new launch brand, OoMee.

OoMee is a first in the market, marine-plant based fruit infused drink which supports your gut health. We are expanding out from Misaky Tokyo’s successful sweets business into beverage market using the same seaweed ingredients.

Media Achievements of OoMee:

• Featured VegNews for the next trend beverage
• Finalist at Expo West 2023 “Best New Plant-forward Product”

Website:

Instagram:

[Requirements]

● 3 years of beverage brand marketing experience with a proven track record of success

● Strategic thinker with ability to execute

● Strong negotiation and interpersonal skills, with an ability to build and maintain relationships with key stakeholders

● Excellent written and verbal communication skills, with the ability to present information to a wide variety of audiences

● Ability to drive all aspects of the marketing funnel

● Detail-oriented, highly organized, and able to manage multiple projects simultaneously

- Desire to be leader in a new beverage category

● Ability to work independently and in a team environment, especially with local sales manager to win at retail.

[What you do]

● Conduct thorough market research, including the analysis of competitor activities, to identify potential opportunities and areas an paths to growth in the beverage marketplace

● Develop and execute a brand sales/marketing/merchandising strategic plan to achieve the company's revenue targets and market share objectives

● Plan, lead, and oversee meaningful and impactful consumer interaction that drives local market buzz, including sampling programs, experiential marketing activations, and press events

● Create and manage field marketing event calendar

● Responsible for closely contacting influencers and managing them to ensure effective advertising campaigns.

● Create awareness campaigns to educate and inspire potential consumers about the marine plant-based category

● Have great project management skills

● Serve as point of contact for cross functional teams including product development, creative, retail, eCommerce, digital, visual merchandising & education.

● Develop and define brand guidelines to guide marketing asset creation and marketing communication; ensure all branding is cohesive across all channels.

● Collaborate with the marketing team to develop promotional materials and campaigns

● Monitor and submit weekly reports on sales performance, market trends, promotional events, and other account activities

● Utilize data and insights to make informed decisions and adjustments to the sales strategy

その他:

Job Type: Contract

Pay: $70,000.00 - $90,000.00 per year

Experience:

• Sales: 3 years (Required)
• Marketing: 3 years (Required)

License/Certification:

• Driver's License (Required)

Shift availability:

• Day Shift (Required)

Ability to Commute:

• Torrance, CA 90504 (Required)

Work Location: Hybrid remote in Torrance, CA 90504