7 Director of Marketing Jobs in Richmond, VA
Laurel Health Care Company is Hiring a Director of Marketing Near Richmond, VA
Director of Marketing/ Admissions
Do you have a background in health care sales and marketing? If you enjoy working with seniors and their families to secure the best care for a post-acute stay, consider the role of Director of Marketing at The Laurels of Bon Air!
The Director of Marketing manages the facility’s census by developing and maintaining positive relationships with hospitals, physician groups, community organizations and insurers.
The Laurel Health Care Company offers one of the leading employee benefit packages in the industry. This includes:
- Comprehensive health insurance - medical, dental and vision
- 401K with matching funds
- DailyPay, a voluntary benefit that allows associates at our facilities the ability to access their pay when they need it.
- Paid time off (beginning after six months of employment) and paid holidays
- Flexible scheduling
- Tuition reimbursement and student loan forgiveness
- Free CNA/STNA certification
- Zero cost uniforms
- Legacy,our new virtual community and rewards & recognitions program
When you work with Laurel Health Care Company, you will join an experienced, hard-working team that values communication and collaboration.
Why just work when you can help shape a legacy?
Responsibilities
Act as a liaison between the facility and the outside community.
Connect daily with potential referral sources including hospitals, physicians, insurers, case management companies and health care agencies.
Create and execute facility sales and marketing plans and strategies.
Conduct facility tours for potential guests and families.
Conduct admission screenings of potential guests; determine level of care, services required, equipment needs and insurance coverage as needed.
Welcome guest and family upon admission.
Qualifications
Bachelor’s degree
Experience in health care sales, marketing, insurance or commensurate education preferred.
Experience in managed care or insurance preferred.
Covid 19 vaccination or acceptable exemption required
About Laurel Health Care Company
Laurel Health Care Company (The Laurels) is a national provider of skilled nursing, subacute, rehabilitative, and assisted living services dedicated to achieving the highest standards of care.
At The Laurels, caring is more than providing excellent medical and guest services. It's also being a companion, and treating each guest with the utmost dignity, respect and compassion. It's what we call "The Laurel Way of Caring", and it comes from within each one of us.
The Laurels was named a Great Place to Work for 2020 based on approximately 3,500 employee surveys that evaluated more than 60 elements of employee experience on the job, including employee pride in community impact, belief that their work makes a difference, and feeling their work has special meaning.
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Job Summary
Full Time
$150k-190k (estimate)
04/26/2023
05/14/2024
laurelhealth.com
STEUBENVILLE, OH
1,000 - 3,000
1992
Private
STEVE WELHORSKY
$500M - $1B
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Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Director of Marketing job description and responsibilities
A Marketing Director must be able to read and understand the marketplace and adjust plans accordingly.
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A Marketing Director reports to the Chief Marketing Officer.
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The marketing director leads and guides the efforts of the marketing department.
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They prepare annual marketing plans, create a calendar of campaigns and events, set the marketing budget and analyze the market and competitors.
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They typically manage marketing of a business, organization, particular product or group of products.
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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
Career tips from people on Director of Marketing jobs
The director of marketing generally has at least five to 10 years of applicable experience.
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Organizations focused on growth will want to hire a Marketing Director who understands the value of digital advertising and the landscape of platforms that exist.
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Experience with digital marketing forms such as social media marketing and content marketing, required.
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Director of Marketing are often required to oversee and facilitate the activities of several different departments and offices.
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Director of Marketing requires some amount of technical expertise and experience.
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Step 3: View the best colleges and universities for Director of Marketing.
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