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Lasko Products, Inc
West Chester, PA | Full Time
$73k-94k (estimate)
11 Months Ago
E-Commerce Strategy and Analytics Manager
Lasko Products, Inc West Chester, PA
$73k-94k (estimate)
Full Time | Durable Manufacturing 11 Months Ago
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Lasko Products, Inc is Hiring a Remote E-Commerce Strategy and Analytics Manager

Lasko Products is seeking an ambitious, creative, and analytical Manager, eCommerce Strategy and Analytics. This business leader exemplifies a can-do, test-and-learn, entrepreneurial and innovative mindset. The candidate will play a key role in developing and leading Lasko’s eCommerce strategy including supporting the eCommerce team in driving topline sales, operating metrics, KPIs, and operating budget management. This role will be instrumental in driving future growth in the e-commerce channel.

Lasko was founded as a family-owned operation in Philadelphia, PA in 1906. Since then, it has grown into a global organization and market leader in home comfort products. As a company committed to producing high quality goods, Lasko is constantly evolving and innovating to meet the demands of its customers. The Lasko family of brands also includes Air King Limited, B-Air, BlueDri, and GermGuardian.

If you want to work for a values-driven company deeply dedicated to its employees and customers, we want to hear from you! Our employees are our most valued resources, so we’re looking for hands-on team players that want to make a significant contribution to our success.

KEY RESPONSIBILITIES

  • Develop and implement Lasko’s eCommerce strategic plan (P&L) across key retailer partnerships to achieve top-line and bottom-line results, including seasonal eCommerce strategy and a roadmap that aligns with Lasko’s overall business objectives
  • Work cross-functionally with the Business Units (BUs) and Sales to align e-commerce plans with BU priorities including, product commercialization, assortment recommendations, competitive intelligence, and online category management
  • Act as account lead for our Commercial Air Movement (CAM) Business Unit on Amazon
  • Lead the e-commerce forecasting and annual operating plan development across customer accounts
  • Provide analysis of channel performance including, promotional performance, media performance, and pro-forma modeling and make recommendations to the business
  • Serve as a thought leader, identifying new revenue opportunities through research, business unit feedback and sales performance analysis
  • Research industry trends, seeking opportunities to bridge gaps in business objectives, pushing the business forward to exceed financial targets

 QUALIFICATIONS:

  • Bachelor’s Degree required, specialization in eCommerce, Digital Operations, and/or Digital Marketing preferred.
  • Minimum of 5-7 years of eCommerce and online experience
  • Experience developing strategic plans for eCommerce channels – specifically in developing strategy, planning, and P&L budgeting
  • Amazon.com account management experience is essential; Walmart.com account management preferred
  • Self-motivated and able to work independently as well as part of a team in a fast-paced environment with changing priorities and show constant entrepreneurial initiative
  • Demonstrated strong business judgment and decision-making skills; ability to identify, prioritize, and articulate highest impact initiatives.
  • Excellent project management skills, a strong problem solver with clear attention to detail, and passion for pioneering new customer acquisition and growth
  • Strong analytical skills to guide and recommend business strategy
  • Experience in Home Environment/DIY/Appliances category preferred; other durable, seasonal and consumer goods experience also highly valued

WORK LOCATION:

This position may either work-from-office 3 days/week in our company headquarters in West Chester, PA or work remotely.

Job Summary

JOB TYPE

Full Time

INDUSTRY

Durable Manufacturing

SALARY

$73k-94k (estimate)

POST DATE

05/21/2023

EXPIRATION DATE

05/26/2024

WEBSITE

lasko.com

HEADQUARTERS

FRANKLIN, TN

SIZE

25 - 50

FOUNDED

1906

CEO

JACK MARKOVICH

REVENUE

<$5M

INDUSTRY

Durable Manufacturing

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About Lasko Products, Inc

Lasko has been engineering and building high performance home comfort products in the U.S. and around the world for more than 100 years. This American company has grown to an international organization and market leader in fans, ceramic heaters, and other home comfort products. With domestic resources to service the market in-season, Lasko collaborates with its accounts to maximize sales. Plus, the hallmarks of the product line performance, quality, and value make Lasko a consumer favorite. The full product line of innovative portable fans, portable heaters and humidifiers can be viewed at w...ww.lasko.com. More
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