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Head of Marketing
Knew Health New York, NY
$292k-379k (estimate)
Full Time 2 Months Ago
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sadSorry! This job is no longer available. Please explore similar jobs listed on the left.

Knew Health is Hiring a Remote Head of Marketing

Job Title: Head of Marketing

Company: Knew Health

Location: Remote

Type: Full-Time

About Us: Knew Health is a mission-driven company dedicated to offering a simple, friendly, and affordable alternative to health insurance based on medical cost sharing. We believe that everyone deserves access to high-quality healthcare without the complexity and cost of traditional insurance. At Knew Health, we're transforming the way people think about healthcare.

We are looking for a dynamic and highly motivated Head of Marketing to lead our marketing efforts. The ideal candidate will have a strong background in digital marketing, with expertise in affiliate and referral marketing, as well as experience in migrating to new CRM and ESP systems. The successful candidate will also have a proven track record of managing small teams, reporting key marketing metrics to the CEO, and overseeing B2C sales promotions in an multichannel manner.

Key Responsibilities:

  • Develop and execute the overall marketing strategy, including affiliate and referral marketing, and migration to new CRM and ESP systems.
  • Manage a small team and report key marketing metrics to the CEO.
  • Determine success of digital advertising campaigns, focusing on Google and Facebook Ads.
  • Utilize data-driven insights to make informed decisions and continuously improve marketing efforts.
  • Develop and execute direct response marketing strategies to drive customer acquisition and retention.
  • Oversee the creation and execution of effective email marketing campaigns.
  • Collaborate with internal Marketing staff, and external agencies and consultants to ensure alignment with company goals.

Qualifications:

  • 5 years of experience in digital marketing.
  • Proficiency in marketing analytics and data analysis tools.
  • Experience in managing B2C sales promotions in an multichannel way.
  • Experience in migrating to new CRM and ESP systems.
  • Strong knowledge of email marketing best practices, as well as principles of direct response copywriting. 
  • Experience managing small teams and reporting key marketing metrics to senior management.

How to Apply:

If you are an experienced Marketing Leader with a passion for driving results and a track record of success, we encourage you to apply. Please submit your resume, a cover letter detailing your relevant experience, and any relevant portfolio or project examples to careers@knewhealth.com. Be sure to include “Head of Marketing Application” in the subject line of your email.

Knew Health is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Join our team at Knew Health and lead our digital marketing efforts, including email marketing, while making a positive impact! Learn more about us at www.knewhealth.com.

Job Summary

JOB TYPE

Full Time

SALARY

$292k-379k (estimate)

POST DATE

03/25/2024

EXPIRATION DATE

05/09/2024

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The job skills required for Head of Marketing include Digital Marketing, Insight, Marketing Strategy, CRM, Customer Acquisition, Alignment, etc. Having related job skills and expertise will give you an advantage when applying to be a Head of Marketing. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Head of Marketing. Select any job title you are interested in and start to search job requirements.

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The following is the career advancement route for Head of Marketing positions, which can be used as a reference in future career path planning. As a Head of Marketing, it can be promoted into senior positions as a Chief Marketing Officer that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Head of Marketing. You can explore the career advancement for a Head of Marketing below and select your interested title to get hiring information.

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If you are interested in becoming a Head of Marketing, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Head of Marketing for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Head of Marketing job description and responsibilities

The head of marketing builds programs and campaigns, collaborate with teams such as product and sales, and report on marketing metrics.

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They are responsible for updating senior leadership on the progress of marketing activities and reporting on the results of campaigns.

02/17/2022: Anaheim, CA

They may also negotiate the contracts for the various forms of advertising after forming a marketing budget.

02/18/2022: Ogden, UT

The head of marketing organizes and manages marketing campaigns to raise awareness of and generate demand for products and services.

04/27/2022: Spartanburg, SC

The head of marketing leads marketing teams, guiding them to complete projects and meet marketing objectives.

04/05/2022: Great Falls, MT

Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Head of Marketing jobs

Get an education and earn a Bachelor’s degree in marketing.

04/17/2022: Boston, MA

Join professional marketing associations, and learn from other marketers.

04/14/2022: New Brunswick, NJ

Learn about fashion marketing and communications, understand today’s commercial demands and anticipate those of the future.

05/05/2022: Killeen, TX

Gain a deep understanding of the major marketing functions such as buying, selling, financing, transport, warehousing, risk bearing and standardization, etc.

03/03/2022: Cedar Falls, IA

Going deeper, understanding the drivers of awareness, leads, and sales through data analysis will help the head of marketing to make better strategic marketing decisions, spend marketing budgets more effectively, and drive better results long-term.

04/10/2022: Fairbanks, AK

Step 3: View the best colleges and universities for Head of Marketing.

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