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Copywriter
Ketchum U.S. New York, NY
$71k-89k (estimate)
Full Time 1 Month Ago
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Ketchum U.S. is Hiring a Copywriter Near New York, NY

We're looking for someone who lives and breathes Copywriting. 

Someone who knows what works best on all of the major social platforms. Comfortable writing and creating in short form or long form. From snappy headlines to the right hashtags and where to find the next great meme.

You can switch brand voices like a true linguist, have strategic instincts, know what’s on trend in social marketing, and love creating cool experiences through content. You’re a good self-critic, always trying to craft a better line or know the best GIF to reply with.

About the job:

  • Primary focus is to create content, copy and editorial calendars for client needs; contribute to conceptual and copy direction on assigned accounts, both at the day-to-day and strategic level
  • Write content concepts and bring to life creative ideas
  • Develop copy content for account(s) that are in line with the brand voice and strategy relating to products and/or clients, utilizing language that is compelling in pop culture and the internet, distinctive and in sync with art/graphics that may be used
  • Draft social content as well as longer form assignments (blog posts, website content, scripts, brand messaging)
  • Support creation of social playbooks, helping to develop personas, brand voice & tone, community manager response scripts, etc.
  • Work closely with creative team to ensure visual concepts and copy are cohesive, tailored to best practices on individual social channels & platforms
  • Assist with research for creative campaign assets for new business opportunities
  • Translate trends, technologies and metrics into understandable and easily digestible new business presentations
  • Additional duties and project management responsibilities as assigned 

Qualificiations:

  • Minimum of 3 years of professional writing experience for consumer-facing brands on major social platforms
  • Excellent writing, copyediting and proofreading skills across a variety of topics and channels, B2C and B2B preferred
  • A strong grasp of current social landscape including platform capabilities, trends, and best practices for each individual major social platform (e.g. Twitter, Instagram, Facebook, YouTube)
  • Finger to the pulse of what is happening on the internet and within pop culture before it becomes trending
  • An understanding of the quirks, opportunities, and humor associated with social media communications
  • Demonstrated book of previous social content
  • Ability to craft and tell a good story

The salary range for this position is $70,000 - $75,000. The salary of the finalist selected for this role will be based on a variety of factors, including but not limited to, education, years of experience, past training, skills and abilities of applicant, internal equity and local geographic market data. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available.

Job Summary

JOB TYPE

Full Time

SALARY

$71k-89k (estimate)

POST DATE

03/10/2024

EXPIRATION DATE

04/22/2024

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The job skills required for Copywriter include Presentation, B2B, Proofreading, Project Management, B2C, etc. Having related job skills and expertise will give you an advantage when applying to be a Copywriter. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Copywriter. Select any job title you are interested in and start to search job requirements.

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The following is the career advancement route for Copywriter positions, which can be used as a reference in future career path planning. As a Copywriter, it can be promoted into senior positions as a Copywriter III that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Copywriter. You can explore the career advancement for a Copywriter below and select your interested title to get hiring information.

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If you are interested in becoming a Copywriter, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Copywriter for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Copywriter job description and responsibilities

Copywriters craft various copies that range from long forms of content to short advertising slogans and product descriptions all to promote and sell goods and services.

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Copywriters must understand the needs of their audience and educate them about how any product or service can benefit them.

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Since e-commerce customers cannot experience a product firsthand before purchasing, businesses employ copywriters to write accurate and persuasive product descriptions.

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Copywriters work with words on a daily basis, and are experts at adapting their writing talent to meet their client's needs.

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Copywriters create written content for the purpose of educating, entertaining and connecting with users or readers.

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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Copywriter jobs

Research helps copywriters craft original and engaging content that appeals to the masses.

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The copywriter can strategize and build outlines for their work.

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Copywriters need to use the right tone, language, and voice to persuade their audience.

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Successful copywriters also spend time sharpening their skills.

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Copywriters get feedback on their writing from other professional copywriters.

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Step 3: View the best colleges and universities for Copywriter.

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