Jackson Hole Mountain Resort

JOB DESCRIPTION

Position Title: Hoback Sports Marketing/Events Coordinator

Reports to:  Hoback Sports GM

General Purpose

The Marketing Lead is responsible for implementing web, athlete and event strategies that support Hoback Sports core values to bring exposure aiding in retail and rental sales growth. 

Essential Functions

• Work with Hoback Sports Management team and Retail Director to manage the development of annual, seasonal, and monthly marketing and event plans.
• Work with JHMR Marketing Dept. to assist in planning, budgeting, coordination, implementation and delivery of successful events, sales, advertising, and promotions.
• Update Hoback Sports website info for featured products, current events, sales, seasons, imagery, hours, and content.
• Oversee Blog, Instagram, Facebook, and other social media for consistent and appropriate updates.
• Partner with buyers to focus on current product updates and partnerships relating to marketing opportunities.
• Manage Hoback Sports sponsored athletes and ambassador ski & cycling teams. Coordinate special orders, discounts, race kit uniforms, and special needs.
• Direct employee and pro purchase for Hoback Sports Staff.
• Approve payment on all Hoback Sports retail employee inventory invoices-tracking correct discounts, payment terms, cancel dates.
• Evaluate, analyze, and report on key marketing business metrics.
• Work across JHMR Retail locations to ensure cross involvement when appropriate.
• Assist in retail sales and daily floor operations as scheduled or needed.
• Work with vendors to acquire promotional products for marketing purposes.
• Work directly with local non-profits/organizations to maximize community involvement on behalf of Hoback Sports and JHMR with primary focus on those who support cycling/ski culture.
• Design in-store visual marketing for displays, pricing, universal in-store signage, posters, etc. 
• Create custom Hoback Sports items/materials including design and production.
• Conduct in-store/external marketing events, seminars, clinics, and group rides. 
• Coordinate Hoback Sports employee events and teambuilding exercises.
• Maintain warehouse organization of promotional event equipment and supplies.

-- Employees are held accountable for all duties of this job—

Job Qualifications:

Knowledge, Skills, and Ability:

• Strong analytical skills- ability to think objectively and interpret meaningful themes from quantitative and qualitative data.
• Advanced working knowledge of web development and Excel.
• Strong relationship management skills.
• Detail oriented.
• Strong organizational skills.
• Strong time management skills.
• Strong knowledge and understanding of retail inventory management.
• Self-Starter 

Education or Formal Training:

College Degree

Experience:

1-3 Years Web and Event Planning experience required, preferably in the bike/ski/snowboard/outdoor industry.

WORK ENVIRONMENT:

• Winter – inside typical sales shop, walking over ice and snow to get to events.
• Summer – inside typical sales shop, standing outside in sun and shade for events.
• May need to be outside in extreme temperatures.

 PHYSICAL DEMANDS:

• Climbing, balancing, stooping, kneeling, crouching, reaching, standing, walking, pushing and pulling, lifting (up to 75 lbs), grasping, feeling, talking, hearing, repetitive motion.
• Visual acuity.

Note: This job description is not intended to be an exhaustive list of all duties, responsibilities, or qualifications associated with the job. Other duties, responsibilities and activities may change or be assigned at any time with or without notice.