• Content Strategy Development:
  • Deliver progressive B2B content strategies and write creative briefs informed by research, data and insights
  • Conduct thorough research to gain insights into each client’s industry, competitors, and content landscape.
  • Push boundaries of traditional storytelling to create emotional storytelling that is memorable and in service a brand and their purpose.
  • Develop custom content marketing strategies for individual clients, aligning with their objectives while working in tandem with agency colleagues and client project teams.
  • Create comprehensive content plans that address client pain points, industry trends, and audience preferences.
• Content Creation:
  • Oversee the creation of high-quality content, including e-book, blog posts, social media updates, videos, playbooks/storybooks, messaging frameworks, and more.
  • Ensure consistency across all content, maintaining brand voice and messaging.
  • Optimize and update client’s existing content to improve performance and relevance.
  • Stay informed about best practices and apply them to client projects.
• Project Oversight
  • Inspire and support internal creative and production delivery team leaders, writers, designers and producers to translate client input briefs into a winning creative strategy to delight clients.
  • Align clients with a carefully planned and measured approach. Provide positive motivation, guidance, and governance throughout all projects.
  • Champion assignments together with the client and internal teams to brainstorm only the most innovative solutions to accelerate business growth.
• Client Collaboration:
  • Advise and support clients in implementing new marketing initiatives and related initiatives across their organizations.
  • Work closely with our clients to understand their unique needs, business goals, and target audiences to create tailored and custom solutions.
• Business Development
  • Support business to create and deliver project pitches and proposals.
  • Drive joint efforts with the Client Services team to review and shape proposals, SoWs, and estimations for new project work.

• Bachelor’s degree in marketing, advertising or communications (Master’s preferred).
• At least 10 years of professional services in digital marketing (5 of these inside of an advertising, marketing and/or communications agency) including developing marketing strategy and programs for global solutions for Fortune 100 clients.
• Technology fluency and demonstrated expertise with complex technologies like AI and cloud
• Proven track record of successful client-focused content campaigns.
• Excellent communication skills and ability to build strong client relationships.
• Creative thinker with a passion for delivering results.

• Strong emotional creative storytelling. Ability to align key messages to audiences, develop campaign voice, tone, and theme, and define strong engagement strategies.
• Ability to take a complex technology message and make it easy to understand
• Proficient at writing copy and content with an understanding of tone and voice and marketing writing techniques across long and short-form assets.
• Social media experience including communication strategy, social calendars, social copywriting, and asset development.

• You'll make a difference for an impressive list of clients. Indigo Slate serves many of the Fortune Global 100 on high-profile projects.
• You’ll have daily opportunities to learn through training, assignments and collaboration with experts across the company.
• You’ll be given access to leading-edge technology.

Indigo Slate is a full-service human experience company. We are a digital organization backed by a global engineering leader, and we’re dedicated to helping clients build transformative experiences from start to finish. We create smart experiences that deliver powerful results through a profound intersection of marketing, technology, business, and creative. We understand that brands are no longer judged through their advertising, but through each touchpoint, both internal and external, building strength with every experience.

At Indigo Slate, we harness a mix of skills unique in our industry—equal parts strategic consultancy, creative agency, and technology thought leadership—to build and run some of the best experiences on the planet.