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Holderness School
Job Description - Director of Digital Marketing
Anticipated Start Date: Spring 2024
Overview
Located amid the lakes and mountains of central New Hampshire, Holderness School is a traditional co-ed independent secondary school serving grades 9-12. Holderness strives to strike a balance in fostering the resources of the mind, body, and spirit: the mind through a challenging college preparatory curriculum; the body through outdoor activities and required interscholastic athletics; and the spirit through school and community service and affiliation with the Episcopal Church. Holderness remains by choice a small school where everybody plays an important role and where students, faculty, and staff maintain close personal relationships.
Diversity Mission Statement
Holderness School is committed to being a community that celebrates and supports diversity in its many forms because multiple perspectives and experiences are vital to educational excellence and strengthening our community. Diversity refers to the human facets of race, ethnicity, national origin, religion, gender, sexual orientation, age, ability, and socioeconomic status. Holderness strives to create opportunities for cooperation, broaden the educational experience of all students, and enrich the lives of all community members.
The Position
Holderness School seeks a highly skilled and dynamic Digital Marketing Manager to join our award-winning marketing and communication team. In this role, you’ll be responsible for developing and implementing digital marketing strategies to elevate Holderness School's visibility, broaden our marketing funnel, enhance our overall user experience in ways that engage prospective families, and support advancement initiatives.
The Director of Digital Marketing is responsible for creating and managing a data-driven digital marketing strategy that drives brand recognition and supports the fulfillment of enrollment and advancement goals. The Director of Digital Marketing will use search engine optimization (SEO), search engine marketing (SEM), social media marketing, email marketing, and audience targeting to advance the school’s vision, mission, and strategic objectives. This role will measure and communicate the impact of digital marketing efforts and use those insights to inform and adjust the school’s overall marketing strategy.
The Digital Marketing Director reports directly to the Director of Strategic Marketing and Communications and is a key member of the four-person Marcoms team. This position requires regular on-campus presence, although a hybrid of remote and on-campus will be considered.
Essential Duties and Responsibilities:
Qualifications:
The Process
If interested in this position, please send a resume with a letter of interest to holderness-employment@holderness.org. Priority consideration will be given to applications received before April 26, 2024.
Holderness School offers a comprehensive benefits package that includes health, dental, vision, life insurance, generous retirement match, professional development opportunities, use of grounds and facilities, and meals when school is in session for you and your family. This is an academic year position.
All employment is contingent upon successful completion of a criminal background check.
Holderness School is an equal opportunity employer and will not discriminate or tolerate discrimination against any employee or applicant in any manner prohibited by law.
Job Type: Full-time
Pay: $60,000.00 - $66,000.00 per year
Benefits:
Ability to Relocate:
Work Location: In person
Full Time
Elementary & Secondary Education
$169k-217k (estimate)
03/29/2024
07/25/2024
holderness.org
HOLDERNESS, NH
50 - 100
1879
R PHILLIP PECK
$10M - $50M
Elementary & Secondary Education
Holderness School is an independent boarding and day school for grades 9-12. Its mission pro deo et genere humano--is at the heart of its community. Translated as For God and Humankind, the mission guides the schools Episcopal chapel program, its service program, and its community life. Holderness community members are avid outdoorspeople, spending as much time as possible learning, competing, and having fun outdoors. Courses are not only often conducted outside, but academic curricula--particularly STEM components--are frequently connected to the lakes and forests that surround the school. H...olderness Schools 275 students participate in three sports a year including rock climbing, mountain biking, as well as traditional school sports like football, lacrosse, golf, tennis, and field and ice hockey. Half of our student body is comprised of alpine, Nordic and freeski snow sports athletes--many are ranked at the national or international level.The school is located minutes from three of the best ski mountains in the East, has a lighted running and Nordic trail network and an outdoor ice rink The school's Job Program drives a four-year leadership program that includes students working with maintenance, kitchen, and housekeeping staff to care for the schools grounds and services. This shared work underpins a kindness and empathy that powers the community. The combination of the schools focus on community and character and its joyful outdoor spirit are what make it distinctive: Holderness offers a first class preparatory education, a first class snow sports program and develops the mind, body and spirit in order to nurture graduates who are educated, resilient, and open-minded citizens with the skills for a happy and successful life.
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