Senior SEO Strategist

Responsibilities:

• Help clients establish organic search KPIs that matter to clients’ unique business goals and provide actionable reports to help them reach these goals.
• Develop and consult on search engine optimization efforts that provide tangible results for clients based on previously defined goals.
• Confident in diagnosing technical issues, and traffic drops, and presenting that information to the client.
• Stay current on the latest SEO tools, reporting capabilities, and influencers to help keep HigherVisibility at the forefront of the industry.
• Proactively keep clients and internal HigherVisibility teams informed on current SEO trends and changes.
• Think beyond tactical SEO execution to deliver high-level strategic recommendations for custom-tailored, best-in-class SEO for each client.
• Welcome feedback and critique with a positive attitude, and willingness to learn, grow and improve.
• Be able to think thoroughly and critically, and deliver honest, constructive feedback to ensure HigherVisibility is producing the best possible work for our clients.
• Lead SEO projects of all sizes and take an active role in growing the SEO business for each client.
• Contribute to new business pitches.
• Be a positive influence on department teammates, helping encourage morale, collaboration, education, and professional development on the team.
• Find opportunities to improve the team, the company, our processes, and our clients, and take the initiative to make them happen. Be a self-starter with an entrepreneurial attitude, unafraid to challenge the status quo.
• Have a clear understanding of the HigherVisibility mission and the vision for the SEO team, and champion that vision to internal teams as well as our clients.
• Be present on client kick-off calls and then meet with relevant teams to organize an effective campaign strategy.
• Be available for quarterly status meetings with clients. 
• Be comfortable and confident to lead client calls.
• Be available to assist the Account Management Team in explaining campaign strategy or to address client concerns regarding performance.
• Work with the Account Management Team to show value to our clients, to continuously improve client retention rates. 

Senior SEO Strategist Requirements:

• 3 to 5 years of work experience in Search Engine Optimization.
• Bachelor’s Degree in marketing, advertising, journalism, or other communications-related field.
• Have a strong understanding of Google Analytics and Google Search Console.
• Strong working knowledge of applications like Screaming Frog, Ahrefs, and other pertinent SEO tools.
• Have an advanced understanding of all areas of SEO including technical, on-page, off-page, local, and mobile.
• Outstanding communication skills and the ability to effectively convey what’s most relevant and meaningful for various audiences within the client organization including the C-Suite, marketing team, and general employees, in a clear and understanding way.
• Ability to manage and prioritize many clients and deadlines concurrently, while also managing internal and external expectations for workload.
• Google Analytics and Google AdWords certifications are a plus.
• Agency experience is a plus!

Our Benefits:

• Remote-based organization
• Health Coverage: Health, vision, and dental benefits are provided.
• Flexible Time Off
• Professional Development: We offer a yearly stipend dedicated to your professional development.
• Focus on Health & Wellness: We emphasize physical and mental health by providing a monthly Health & Wellness stipend for exercise, mental health, pet care, and child care.
• 401k Matching: We want you to hit your financial goals and offer several plans to help you. Our 401k program offers a 50% employer match up to 4% of your salary.
• WFH Setup: We offer a yearly stipend that can be used for office furniture, accessories, or tech upgrades. We also provide all laptops and software needed for your role.

About HigherVisibility:

HigherVisibility is a nationally recognized internet marketing agency that offers a full range of internet marketing services ranging from SEO, PPC Marketing, Social Media Marketing, Website Design, Affiliate Marketing Management, and much more. Our mission is to provide clients with the most professional and highest quality internet marketing services and customer service available.

*This position is remote