• GMMB has a hybrid work schedule with at least two days in office presence
• This position can be based in Washington, DC or Seattle, WA 
• Salary range $85,000 - $110,000

You are… a Senior Digital Strategist who knows how to:

• Develop unique strategies and builds upon current client strategies within the digital arena to meet/exceed objectives.
• Develop strong, trusting relationships between clients and agency partners, providing support during strategy, ideation, and execution.
• Understand and apply user experiences to build customer journeys along paid and owned channels, driving users' actions to meet clients' goals through measurable KPIs. 
• Provide digital content strategy, understanding the larger integrated communications strategies in place, and delivering ideas and solutions that enhance reach and effectiveness for websites, campaigns, or social media communities.
• Develop digital strategy tools and content, including editorial calendars, blog posts, email and social media content.
• Writes and produces client-facing proposals and memoranda, presentations, strategic plans, landscape analysis report, and other materials, both independently and in collaboration with internal teams.
• Conduct and reports on stakeholder interviews, audience interviews, content audits, traffic analysis, social media scans, and other digital discovery work.
• Monitors, evaluates and presents campaign results by leveraging online tools for website metrics and social listening.
• Partner with Research & Planning team to develop a total understanding of online target audience and mindset modes.
• Review deliverables prior to client review.
• Provide campaign performance reporting and analysis internally and to clients.
• Partner with functional digital strategists in SEO, UX, technology, paid media, and creative, along with account managers, to shape digital content plans for clients.
• Works closely with junior digital strategists, providing guidance and mentorship.

You have...

• Bachelor’s degree or equivalent in a related field
• 7 years of experience in digital marketing and strategy, including web content, social media, analytics, and email marketing (digital experience required)
• Familiarity with website development best practices, technical requirements, and the website development process. WordPress or Drupal experience a plus
• Strong relationship management, organizational and project management skills
• Ability to work effectively with a variety of internal teams and business groups, including Account, Creative, Media and Technical delivery specialists
• Strong interest in technology or digital marketing
• Experience with digital toolsets for website analytics, social media channel listening, SEO, or digital marketing metrics
• SEO or paid marketing experience is a plus
• Health, education, political or nonprofit marketing experience a plus
• Experience working in a fast-paced environment and you are comfortable working with interdisciplinary teams
• Strong problem-solving skills and ability to exercise independent judgment