Job Overview:

As an Events Marketing Specialist you'll be the driving force behind our event success, from conception to execution and beyond. You'll be responsible for crafting compelling marketing strategies, building buzz, and ensuring our events leave a lasting impression on attendees.

Your Responsibilities:

• Develop and execute strategic marketing plans for a variety of events, including tradeshows, vendor and customer appreciation events, sales roundtables, internal events, and more to increase brand awareness, lead generation, and engagement, including driving associate social media activity around events.
• Serve as the primary contact for the organization's affiliation with Community Associations Institute's (CAI) various chapters, managing sponsorship levels, and coordinating company's involvement in numerous industry associations; includes tradeshows, networking, speaking opportunities, sponsorships, and more.
• Bring a fresh perspective to and manage event logistics by: overseeing vendor relations, organizing event/office inventory, proactive internal alignment, driving meetings/presentations, handling event swag shipments/mailings, and more.
• Present effectively in meetings to ensure excellent alignment.
• Oversee event registration and ticketing, ensuring smooth and efficient processes.
• Local event coordination, including prospect roundtables, seminars, grassroot events, etc.
• Stay up-to-date on industry trends and best practices in event marketing.
• Collaborate effectively and autonomously with cross-functional teams to ensure seamless event execution.

Skills & Qualifications:

• Bachelor's Degree in Marketing, Communications, Journalism, Advertising or related business field
• 2 years experience in event marketing, brand marketing, agency, or communications environment with a proven track record of success.
• Proficient knowledge of Microsoft Applications, including Word, PowerPoint, Excel, and Teams
• Ability to implement and monitor progress for successful effectiveness of campaigns; working well under pressure and deadlines
• Excellent problem solver; demonstrates ability to use creative alternatives
• Results driven and highly motivated self-starter
• Collaborative attitude and team player
• Exceptional interpersonal and organizational skills
• Flexible and adaptable approach toward change
• Autonomous
• Strong understanding of marketing principles and digital marketing channels.
• Excellent written and verbal communication skills, with the ability to tailor content to different audiences.
• Proficient in event planning and management software.
• Creative and resourceful, with a passion for bringing ideas to life.
• Strong organizational skills and attention to detail.
• Ability to work independently and as part of a team.