Description

JOB SUMMARY:

In partnership with the CEO and Board of Directors, and in alignment with the strategic plan, will research, plan, and implement an annual marketing and development program to: 1) Promote Family Healthcare services within the markets served 2) Raise funds and create strategic opportunities in support of the mission and vision 3) Protect and increase brand value. 

ESSENTIAL FUNCTIONS:

• Works closely with the Executive Team to provide direction and leadership in the areas of marketing and development, by proactively providing input, problem solving and decision-making that helps determine the direction and operations of Family Healthcare.
• Creates an annual marketing plan, with associated budget lines. Defends the plan with senior management for approval of expenditures. Manages and reports on plan deliverables throughout the year. Oversees research of funding sources and trends, with foresight, for company funding projects, and ensures execution of all fund-raising activities, with associated results reporting.
• Helps Family Healthcare achieve major funding goals and opportunities.
• Develops and leads the submission of grants to state and federal funding opportunities, private and corporate foundations to ensure that grant revenue goals are met.
• Manages grant reporting requirements in a timely manner while meeting deadlines. 
• Develops and manages the organization's donor database and associated records, including donor appeals, receipts, recognition, and general communication. 
• Develops and implements a stewardship program aimed at cultivating deeper ties with community partners.
• Provides leadership oversight to all external communications.
• Has a fundamental understanding of advertising concepts and processes, with the ability to develop a creative brief and oversee creative development that delivers communication and development objectives. 
• Writes advertising, editorial, collateral, news releases/advisories, and website content. 
• Ensures high-quality Spanish translation of external communication when required. 
• Provides leadership oversight to brand standards and overall external communications quality. 
• Ensures the company website, social media platforms, and other digital communication channels are current and represent the organization in an accurate and positive manner.
• Manages Google review responses, closure days and other information delivered by Google location pages. 
• Maintains and produces organization collateral, including the Community Assessment, Annual Report, Rack Card, and other pieces as needed. 
• Manages external business partner relationships for the benefit of Family Healthcare and the health of the relationship overall. 
• Develops and leads awareness building and community engagement activities, such participation in parades, festivals, and other community events, in each of the four markets served. 
• Supports the organization’s desire to be the primary health care provider of choice through demonstrated high-value service delivery. 
• Serves as an Ambassador of Family Healthcare at business events in the communities served, such as Chamber of Commerce events, Galas, Business Forums, etc.

ADDITIONAL RESPONSIBILITIES:

• Handle special projects and other duties as assigned by CEO

Requirements

JOB QUALIFICATIONS:

• Post-secondary degree(s) in a related field of study. 7 years of professional experience in a development, marketing communications role. 
• Non-profit leadership experience. 
• Demonstrated success in achieving work-related goals. 
• Comprehensive knowledge of best practices and ethics in the nonprofit sector.
• Tangible experience of having expanded and cultivated donor relationships over time. 
• Demonstrated the ability to influence and engage a wide range of donors.
• Demonstrated success in developing and implementing non-profit fundraising campaigns, events, and major donor initiatives.
• Excellent communication skills – written, oral, social, digital.
• Highly developed diplomacy and negotiation skills. Advanced computer skills including knowledge of Word, Excel, PowerPoint, and DonorPerfect. Strong organizational and time management skills with exceptional attention to detail, and follow-through.
• Adaptable and flexible style, a leader who positively impacts strategic and tactical fundraising initiatives.
• Able to work occasional nights and weekends as required to support and perform essential functions.
• Ability to travel for work when required.

Competency:

To perform the job successfully, an individual should demonstrate the following competencies:

Problem Solving - Identifies and resolves problems in a timely manner; gathers and analyzes information skillfully; works well in group problem solving situations; uses reason even when dealing with emotional topics.

Customer Service - Manages difficult or emotional customer/patient situations; responds promptly to customer/patient needs; meets commitments.

Interpersonal - Focuses on solving conflict, not blaming; maintains confidentiality; listens to others without interrupting; keeps emotions under control.

Oral Communication - Speaks clearly and persuasively in positive or negative situations; listens and gets clarification; responds well to questions.

Team Work - Contributes to building a positive team spirit; supports everyone's efforts to succeed.

Written Communication - Writes clearly and informatively; edits work for spelling and grammar; presents numerical data effectively; able to read and interpret written information.

Ethics - Treats people with respect; keeps commitments; inspires the trust of others; works with integrity and ethically; upholds organizational values.

Organizational Support - Follows policies and procedures; completes administrative tasks correctly and on time; supports organization's goals and values.

Attendance/Punctuality - Is consistently at work and on time; ensures work responsibilities are covered when absent; arrives at meetings and appointments on time.

Dependability - Follows instructions, responds to management direction; takes responsibility for own actions; keeps commitments.

Judgment - Exhibits sound and accurate judgment.

Professionalism - Approaches others in a tactful manner; reacts well under pressure; treats others with respect and consideration regardless of their status or position; accepts responsibility for own actions; follows through on commitments.

Quality - Demonstrates accuracy and thoroughness; monitors own work to ensure quality.

Quantity - Meets productivity standards; completes work in timely manner.

Safety and Security - Observes safety and security procedures; reports potentially unsafe conditions.

Other Qualifications:

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Language Ability:

Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals. Ability to write routine reports and correspondence. Ability to speak effectively before groups of customers/patients or employees of organization.

Math Ability:

Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals. Ability to compute rate, ratio, and percent and to draw and interpret bar graphs.

Reasoning Ability:

Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists. Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.

Computer Skills:

To perform this job successfully, an individual should have knowledge of Microsoft Word; Microsoft Excel; and Internet Explorer.

Work Environment:

The work environment characteristics are representative of a typical medical office setting with appropriate climate controls. The noise level in the work environment is usually moderate. This is not an OSHA high-risk position. 

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Physical Demands:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

The employee must regularly lift and /or move up to 10 pounds and occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision and the ability to adjust focus. While performing the duties of this job, the employee is regularly required to walk, talk, and hear. The employee is frequently required to stand; sit; use hands to finger, handle, or feel; and reach with hands and arms. The employee is occasionally required to climb or balance and stoop, kneel, crouch, or crawl.