ExerPlay is a full service design and construction company of commerical playground and recreational products. We are looking for an enthusiastic Marketing Specialist to help us in our overall marketing efforts. You will be an integral part of the development and execution of marketing plans to reach targets from brand awareness to product promotion. A Marketing specialist should be a competent professional able to grasp consumer behavior trends and generate creative ideas. You should be well-versed in specialized marketing concepts, principles and tactics. The goal is to deliver effective marketing programs that will help our reputation and growth.

Responsibilities

• Brainstorm and develop ideas for creative marketing campaigns
• Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
• Liaise with external vendors to execute promotional events and campaigns
• Collaborate with our sales team and other professionals to coordinate brand awareness and marketing efforts
• Plan and execute initiatives to reach the target audience through appropriate channels (print, social media, e-mail)
• Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
• Undertake individual tasks of a marketing plan as assigned

Requirements

• Proven experience as marketing specialist or similar role (2 years minimum)
• Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
• Demonstrable experience in marketing data analytics and tools
• Solid computer skills, including MS Office, marketing software (Adobe Creative Suite and CRM) and applications (Web analytics, Google Adwords etc.)
• Knowledge of HTML, CSS and web development tools (e.g. Dreamweaver) desired
• Well-organized and detail oriented
• Exceptional communication and writing skills
• Commercial awareness partnered with a creative mind
• BSc/BA in marketing, communications or equivalent

Job Type: Full-time

Pay: $43,437.16 - $52,311.43 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Health savings account
• Paid time off
• Professional development assistance

Schedule:

• 8 hour shift
• Monday to Friday

Ability to Relocate:

• Mesa, AZ 85205: Relocate before starting work (Required)

Work Location: Hybrid remote in Mesa, AZ 85205