WHO WE ARE
Direct Agents is an independent, future-focused performance marketing agency rooted in AI Strategic Innovation
CLIENTS WE’VE WORKED WITH INCLUDE
Marvel, Belkin, Linksys, NBA, NYSE, Hubble, CW, Morgan Stanley, and more
WHAT SETS UP APART
Fast Tracked Professional Growth
2x speed for individual learning and career development
Minority Owned and Diverse
We are proud to be certified as a Minority Owned business by the National Supplier Diversity Council. We are one of the few agencies to be 48% BIPOC across the agency and 38% of senior leadership. We are also proud to be 62% Female, 42% of senior leadership.
WHY DIRECT AGENTS
We believe that personal success comes from the hard work that you put in. We skip the politics and bureaucracy and empower you to directly impact the speed of your growth. Some of the opportunities you’ll have to thrive as a thought leader include:
- Small group mentorship and real face time with executive leaders
- Access to internal and external trainings and conferences across technical skills, professional growth, and leadership and management
- Strategic roundtable discussions
- Marketing certifications (Google, Facebook, Amazon, etc.)
- Inclusion in marketing initiatives including our blog posts, podcasts, videos and more
- Speaking opportunities across publications like Media Post, Digiday and more
- Award submissions opportunities (team and individual)
- Access to participate in our ERG’s to help reinforce community within the agency.
HOW YOU'LL MAKE AN IMPACT:
As a Senior Paid Media Analyst, you will be responsible for the paid media and paid search strategies, execution, and campaign optimization for select agency accounts. This position will involve collaboration with people across all media, strategy, and account services teams. You will significantly contribute to the direction and overall health of the accounts which you are involved in.
- Launch and manage paid search, paid social, and programmatic (ie, Paid Media) campaigns across a variety of clients and verticals (including e-commerce, entertainment, mobile apps)
- Perform campaign analysis and optimization to meet and exceed client KPI goals
- Work with Client Strategy team to understand goals, address client needs, and develop media strategy
- Think critically about clients’ business goals and recommend Paid Media initiatives to help achieve them
- Provide input and guidance around campaign planning, including requirements for success and optimal use of Paid Media channels for each client
- Participate in weekly calls with clients to share insights and campaign performance updates
- Assist with content creation for client proposals and other sales materials
- Attend meetings with media partners, represent Direct Agents at industry conferences, and look for new client growth opportunities
- Social networks include, but not limited to, Facebook & Instagram, Twitter, Snapchat, Pinterest, Reddit, and LinkedIn
- Your campaigns won't be limited to search distribution alone; you'll extend your influence to channels like YouTube, GDN, Pmax, Discovery Ads, Apple Search Ads, UAC, Bing Ads, and emerging Google Ads Betas.
YOUR BACKGROUND:
- 2-3 years of experience working with biddable paid media campaigns, preferably at an agency
- Hands-on-keyboard understanding of paid search and paid social channels, as well as genuine interest in understanding other marketing channels
- Comfortable handling raw data and identifying trends
- Excellent analytical and problem-solving skills
- Strong proficiency in Microsoft Excel
- Having an expert understanding of customer acquisition and direct response online marketing a big plus
- An entrepreneurial spirit, strong work ethic, and proven track record for taking initiative
- A "big picture" perspective, but immediately willing to 'roll up your sleeves,’ and do whatever it takes to get the job done
- Strong written and verbal communication skills
- Excellent time management, detail oriented, and organizational skills
- Expert understanding of customer acquisition and direct response online marketing is a plus!
OUR AWARD WINNING PEOPLE FIRST CULTURE
6x Winner of Crain’s Best Places to Work (2018 - 2023)
Most Dedicated to Employee Growth finalist in Digiday’s Work Life Awards
At Direct Agents, hybrid is about:
- Human connection and establishing strong working relationships
- Fostering a tailored approach for team members’ rapid growth
- Making space for camaraderie and just for fun moments
- Prioritizing mental health & overall wellness
- Hybrid work schedule of 3 days in-office
- 2 weeks of WFA (Work from Anywhere)
ESSENTIALS & PERKS
- Competitive salary range of $75,000 - $85,000
- with reviews based on performance and opportunities for bonus compensation
- Regular performance reviews occur at 1, 3, 6, 11 month marks during onboarding and biannually after that.
- Health, dental, vision, and mental health benefits including access to providers like:
- One Medical, Talkspace, KindBody, and Health Advocate
- Paid Time Off, Birthdays, Volunteering Time
- PTO ranges from 15 - 24 days/year with additional days allocated for sick time
- A newly built and sun drenched penthouse office with incredible views over Flatiron
- Our ‘Acceleration Hub’ is our new NYC HQ located on 5th Ave in the heart of the Flatiron District
- Help getting here including access to commuter benefits and annual memberships to Citibike
- Happy Hours and our premier annual events including ‘Field Day’ and our annual themed Holiday party extravaganza
- A new MacBook Pro laptop for ease of work in office or remotely
- Dog friendly office!
- An inspiring atmosphere with supportive colleagues and innovative projects
- Future career development opportunities with internal and external opportunities for professional growth and networking
- Epic regular team building and celebrations
- An unwavering belief that we can build, create and grow together!
If you’re looking for a new role with space to directly influence the business and company culture, apply today!
COME AS YOU ARE
We think of our organization as a tight-knit team built on a foundation of respect. Your gender, your skin color, who you love, or who your big shot uncle is doesn’t make a difference here. Direct Agents is a progressive and open-minded meritocracy. If you’re smart and good at what you do, come as you are.
We are proud to be an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.
This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Direct Agents makes hiring decisions based solely on qualifications, merit, and business needs at the time.