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Manager/Director of Product Marketing, Fraud & Risk
DataVisor Mountain View, CA
$148k-189k (estimate)
Full Time | IT Outsourcing & Consulting 2 Months Ago
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DataVisor is Hiring a Manager/Director of Product Marketing, Fraud & Risk Near Mountain View, CA

DataVisor is the world’s leading AI-powered Fraud and Risk Platform that delivers the best overall detection coverage in industry. With an open SaaS platform that supports easy consolidation and enrichment of any data, DataVisor's solution scales infinitely and enables organizations to act on fast-evolving fraud and money laundering activities in real time. Its patented unsupervised machine learning technology, advanced device intelligence, powerful decision engine and investigation tools work together to provide guaranteed performance lift from day one. DataVisor's platform is architected to support multiple use cases across different business units flexibly, dramatically lowering total cost of ownership, compared to legacy point solutions. DataVisor is recognized as an industry leader and has been adopted by many Fortune 500 companies across the globe.

Our award-winning software platform is powered by a team of world-class experts in big data, machine learning, security, and scalable infrastructure. Our culture is open, positive, collaborative, and results driven. Come join us!

Position: Manager/Director of Product Marketing, Fraud & Risk

We are seeking a Manager/Director of Product Marketing , Fraud & Risk, to play a pivotal role in shaping and executing DataVisor's product marketing strategy. You will define messaging, drive demand, foster adoption of our fraud platform and contribute to the overall company success.

Responsibilities:

  • Formulate and execute the product marketing strategy to stimulate demand and adoption of DataVisor's cutting-edge fraud and risk analytics solution.
  • Craft compelling product messaging, value propositions, and differentiation strategies that deeply resonate with target audiences.
  • Collaborate seamlessly with product management, sales, and marketing teams to identify market trends, customer needs, and unique selling points.
  • Cultivate and define the company's competitive messaging and positioning through thorough market analysis and benchmarking.
  • Develop and implement product pricing strategies in alignment with market trends, competitive analysis, and customer value.
  • Oversee the creation of essential product collateral, encompassing data sheets, case studies, presentations, and web content.
  • Lead and execute go-to-market initiatives and campaigns, including seamless product launches, demand generation, and comprehensive sales enablement.
  • Establish and monitor metrics to assess the effectiveness of marketing programs, continually optimizing strategies.
  • Lead and manage relationships with industry analysts, and establish clear positioning of DataVisor in the market

Job Summary

JOB TYPE

Full Time

INDUSTRY

IT Outsourcing & Consulting

SALARY

$148k-189k (estimate)

POST DATE

02/01/2024

EXPIRATION DATE

04/22/2024

WEBSITE

datavisor.com

HEADQUARTERS

Mountain View, CA

SIZE

100 - 200

INDUSTRY

IT Outsourcing & Consulting

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