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Marketing Specialist
Apply
$69k-93k (estimate)
Full Time 1 Week Ago
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The Sherwin-Williams Company is Hiring a Marketing Specialist Near Dallas, TX

**There is a preferred candidate identified for this position**

The Marketing Specialist role for the Protective & Marine Finishes Division of the Sherwin-Williams Performance Coatings Group will be responsible for supporting the execution of segment and portfolio marketing, communications and sales program activities that drive measurable business results for the Division in the United States and Canada.

Based on the established segment and portfolio marketing and communications strategies, the successful candidate will perform a variety of functional tasks to support campaigns and tactics targeting a diverse set of segments and audiences.

MARKET RESEARCH AND ANALYSIS

  1. Market and trend research, market sizing and Voice of Customer data collection and analysis
  2. Marketing analytics to optimize marketing and sales campaigns
  3. Partnership with the Performance Coatings Group internal shared service research team to leverage data sources, assets and best practices in support of the Division's growth objectives
  4. Collaboration with sales and segment/portfolio marketing teams to ensure the internal Voice of Customer is reflected in marketing programs, and aligned with the sales organization's customer communications and content needs

SEGMENT MARKETING SUPPORT

  1. Segment and portfolio marketing tactical support for the Infrastructure, Energy, Manufacturing & Processing and associated sub-segments, as well as Fire and Flooring marketing teams
  2. Demand generation program support, including sales campaigns, promotions, trade shows, etc.
  3. Collection of analytics on campaign effectiveness to share with segment and portfolio team

MARKETING COMMUNICATIONS SUPPORT

  1. Marketing communications and digital program support to facilitate growth programs for the sales organization
  2. Assistance with the implementation of the annual North American Sales Meeting

Point of contact for customer presentation development support

POSITION REQUIREMENTS

FORMAL EDUCATION:

Required:

  • Bachelor's degree in Marketing or Business

KNOWLEDGE & EXPERIENCE:

Required:

  • 1-3 years experience with P&M products and segments
  • 1-3 years experience with digital tools
  • 1-3 years Marketing analytics

Preferred:

  • 1-3 years experience with P&M products and segments
  • 1-3 years experience with digital tools
  • 1-3 years Marketing analytics

TECHNICAL/SKILL REQUIREMENTS:

Required:

  • Advanced level with MS Tools

Preferred:

  • Mircostrategies

Job Summary

JOB TYPE

Full Time

SALARY

$69k-93k (estimate)

POST DATE

05/04/2024

EXPIRATION DATE

05/20/2024

WEBSITE

sherwin-williams.com

HEADQUARTERS

SOUTH PORTLAND, ME

SIZE

>50,000

FOUNDED

1866

CEO

BRIAN DYER

REVENUE

$10B - $50B

INDUSTRY

Retail

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About The Sherwin-Williams Company

Our mission began more than 150 years ago in 1866 when Henry Sherwin and Edward Williams founded the company in Cleveland, Ohio. The duo went on to shape an industry and create a global legacy. That legacy continues on today as we look ahead and continue to innovate our future. With stores, distribution centers and facilities spanning the globe, we're able to deliver the best in paints, coatings and related products to the world. From our headquarters to our 130 distribution centers and more than 4,000 retail locations, we continue to grow in new and exciting ways. Here, there's no one path to ... success. Our 60,000+ employees are diverse, innovative and passionate. Our employees worldwide bring their energy and unique perspectives to each new day. We believe in careers that grow with you and open up new opportunities. With the support of a global team, you can innovate, grow and discover a career where you can thrive and Let Your Colors Show. Equal Opportunity Employer of all protected statuses, including disability and veteran. More
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The following is the career advancement route for Marketing Specialist positions, which can be used as a reference in future career path planning. As a Marketing Specialist, it can be promoted into senior positions as a Marketing Analyst IV that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing Specialist. You can explore the career advancement for a Marketing Specialist below and select your interested title to get hiring information.