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Vice President, Growth Marketing
About the Company
Top automated marketing & CRM platform
Industry
Computer Software
Type
Privately Held, VC-backed
Founded
2003
Employees
501-1000
Funding
$200 million
Categories
Specialties
About the Role
The Company is in search of a Vice President of Growth Marketing to lead in the creation and execution of strategies that drive top-of-funnel leads and customer acquisition. The successful candidate will be responsible for paid customer acquisition, organic traffic growth through content marketing and SEO, lead nurturing, and promotional activities. This role demands a deep understanding of the B2B SaaS marketing landscape, a data-driven approach to decision-making, and a passion for innovation. The VP will also be tasked with managing marketing operations, including performance reporting, data analysis, and KPI tracking, as well as leading and developing high-performing digital marketing teams.Applicants for the VP of Growth Marketing position at the company should have a minimum of 3 years' experience in a similar role within B2B SaaS organizations. A proven track record of successful digital marketing strategies and a deep understanding of key marketing channels are essential. The role requires experience in paid advertising, SEO, content marketing, email marketing, and marketing automation, as well as strong leadership, communication, and collaboration skills. A focus on budget management, resource allocation, and the ability to work effectively with cross-functional teams is also necessary. The ideal candidate will be a champion of diversity, equity, and inclusion, and will be committed to the continuous exploration of new marketing technologies and approaches.
Hiring Manager Title
CMO
Travel Percent
Less than 10%
Functions
Other
$117k-149k (estimate)
06/16/2024
06/30/2024
michaelmabraham.com
<25
The following is the career advancement route for Vice President, Growth Marketing positions, which can be used as a reference in future career path planning. As a Vice President, Growth Marketing, it can be promoted into senior positions as a Marketing Director, Senior that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Vice President, Growth Marketing. You can explore the career advancement for a Vice President, Growth Marketing below and select your interested title to get hiring information.