Marketing Coordinator

General Summary: Design, coordinate, and support various marketing campaigns and initiatives of an organization. Plan and organize events, campaigns, and market research to meet deadlines and support company goals. They must be able to analyze customer purchasing behaviors, trends, and preferences, and design marketing campaigns to meet customer needs and increase brand awareness. They also produce promotional materials, analyze sales data, and track competitors.

Essential Duties and Responsibilities:

• Support the marketing department's initiatives with the planning, executing, and tracking of marketing programs such as email, event, social media, or content marketing
• Independently coordinate marketing and community events, including overseeing logistics, managing registrations, coordinating with vendors, creating itineraries, and ordering marketing collateral
• Coordinate product, event, or content email marketing campaigns, including copy, scheduling, testing, and database management
• Create, proofread, and edit copy for various marketing channels, ensuring consistent voice
• Assist with developing and managing content and social media marketing programs, including blogs and public relations efforts
• Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics and creating comprehensive reports
• Manage relationships with external vendors to ensure high-quality and timely execution of marketing programs, and to ensure competitiveness
• Conduct market research and identify trends

Required Knowledge, Skills, and Abilities:

• Bachelor's degree in business administration, marketing, communications, or a related field
• 1-3 years of experience in marketing
• Must have strong organizational and project management skills, as well as attention to detail
• Excellent written and verbal communication skills, as well as outstanding copywriting and proofreading skills
• Firm grasp on various marketing platforms, channels, and best practices, including social, digital, and email marketing
• Must be a self-starter and able to independently move projects forward, prioritize tasks, and meet deadlines
• Must have strong analytical skills to analyze metrics and create reports
• Must have a high level of creativity
• Occasional travel may be required

Job Type: Full-time

*SALARY FOR THIS POSITION VARIES WITH EXPERIENCE. Applicants should include their minimum pay requirements with their resume.

Job Type: Full-time

Job Type: Full-time

Pay: From $50,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Schedule:

• 10 hour shift
• 8 hour shift
• Monday to Friday
• Weekends as needed

Application Question(s):

• Have you ever had to plan a campaign with significant budget limitations? How did you stay within budget while maintaining a quality marketing campaign?
• How much knowledge of marketing analytics do you have? Have you regularly reported on trends and data in the past?

Education:

• Associate (Preferred)

Experience:

• Purchasing: 1 year (Preferred)

Work Location: In person