Burro is the leading robotics company in the world by number of robots working outdoors in the field with real customers. Our mission is to free people from tedious work and solve the critical labor shortages faced by farmers and others that work outdoors. 

To accomplish our mission, we need a world-class, diverse team where everyone feels comfortable sharing their ideas. With this in mind, we strive to create a work environment where every employee can be themselves and express their perspective – this enables us to deliver the most creative and innovative solutions to problems our customers face. 

Headquartered in Philadelphia with an office in central California, and backed by top Agtech and autonomy investors, including S2G, Catalyst, Translink, Cibus, FPrime, Toyota Ventures, FFVC, Xplorer, and Radicle, Burro was created to solve the labor shortages facing farmers using robotics.

Burros can be described as Disney's Wall-E for agriculture and work outdoors, in a 1.0 format. They function, today, as computer vision based autonomous ground vehicles for carrying, towing, and scouting, and are designed to lay the base for the fully autonomous future of work outdoors. We have a growing triple digit fleet deployed in paid commercial use within vineyards, nurseries, berries, and beyond, and demand for our product is accelerating, so we are growing our team.

Reporting to the VP of Growth, this role requires a highly motivated Strategic Sales and Marketing Operations Analyst to drive our marketing efforts and lead generation with a data-driven - growth strategy that is focused on revenue outcomes. 

Responsibilities

• Own marketing, branding, positioning and messaging
• Create a marketing plan that includes all marketing activities that ultimately drive lead generation. This will include B2B campaigns, trade shows, digital marketing, advertising, webinars, etc. with emphasis on improving marketing lead generation to sales conversion.
• Monitor, analyze and prepare reports for sales and marketing performance metrics, and provide regular reporting to executive leadership on marketing initiatives and other revenue KPIs.
• Own the administration and effectiveness of current CRM (HubSpot) and other marketing tools.
• Work within CRM to set up automated drip campaigns, lead management, closing the loop on marketing sales outcomes, developing digital marketing campaigns using targeted Hubspot landing pages and forms, etc.
• Develop marketing and communications calendar for the year 
• Coordinate regional resources to facilitate content creation.
• Define, build, and execute thought leadership program, through webinars, blogs and more;
• Manage development of the “best in class” marketing collateral (pitch decks, videos, one pagers, website content, etc);
• Responsible for tracking and monitoring marketing budget;

• Bachelor’s degree in liberal arts, business, marketing, or related field
• Relentless curiosity around how customers use autonomous solutions to reduce the labor intensity of their operations
• 2-3 years of marketing, business development, consulting, or related experience
• Proficiency in hubspot, spreadsheets, and tools like adobe photoshop, digital marketing platforms, online applications and other graphic design tools
• Entrepreneurial mindset with ability to work collaboratively with internal and external stakeholders
• Excellent organizational skills with the ability to handle and prioritize multiple projects simultaneously
• Travel required (Up to 20%)

• Knowledge of the agriculture industry preferred
• Experience in a hands-on startup environment

• Competitive salary and benefits package (medical/dental/vision)
• Early-Stage Equity
• 401K Plan
• Unlimited PTO
• Paid parental leave 

RECRUITERS: We are not accepting agency resumes for this position. Please do not forward or submit resumes through our website or to any of our employees directly. Burro is not responsible for any fees related to unsolicited resumes from recruitment agencies.