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Market Intelligence Analyst
Summary
Title:Market Intelligence Analyst
ID:1602
Location:Atlanta, GA
Department:Operations
More about this job >
Description
Position Overview:
The Market Intelligence Analyst will play a critical role in gathering, analyzing, and interpreting data related to market trends, customer behavior and demand, regulatory changes and their impact and competitive landscape. This position will provide valuable insights to inform growth plans, account planning and key commercial decision-making.
Responsibilities:
Conduct thorough and systematic research on industry trends, market dynamics, regulatory actions and changes, and competitive intelligence.
Collect and analyze data from various sources, including web data scraping, customer filings, market reports, and competitor profiles.
Manage efforts to research voice of the customer research and assess the result to identify potential impacts on commercial and operational strategies and tactics
Monitor key performance indicators (KPIs) related to demand growth (volume and price driven), addressable market size, share, and competitive positioning.
Collaborate with the commercial and account teams and regions to support their planning needs and identify opportunities and risks based on market insights.
Prepare regular reports and presentations for senior management, highlighting actionable recommendations.
Stay up to date with industry news, competitive actions, and regulatory changes.
Identify gaps in the current market strategies and plan and propose adjustments based on data-driven insights.
Qualifications:
Bachelors degree in Business, Marketing, Economics, or a related field.
experience (five years) in market research, competitive analysis, or business intelligence with a professional services firm or in industry
experience with search engines, web analytics and business research tools acumen
Strong analytical skills with proficiency in data visualization tools (e.g., Tableau, Power BI).
Working knowledge of data warehousing, modelling, and mining
Strong analytical and critical thinking
Excellent communication skills, both written and verbal.
Detail-oriented and able to synthesize complex information into concise summaries.
Familiarity with relevant industry sectors, regulatory agencies and market dynamics.
Ability to work independently and collaborate effectively with cross-functional teams.
Preferred Qualifications:
Masters degree in a related field.
Certification in market research or competitive intelligence.
Experience with CRM systems, market forecasting and customer segmentation analysis.
Full Time
$84k-104k (estimate)
05/31/2024
06/15/2024
artera.com
ATLANTA, GA
7,500 - 15,000
2019
Private
JOHN BRANT
$5M - $10M
Wholesale
Artera is a facility maintenance company that provides infrastructure development services to natural gas and electric industries.
The following is the career advancement route for Market Intelligence Analyst positions, which can be used as a reference in future career path planning. As a Market Intelligence Analyst, it can be promoted into senior positions as a Market Research Analyst III that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Market Intelligence Analyst. You can explore the career advancement for a Market Intelligence Analyst below and select your interested title to get hiring information.