At Bon Secours Mercy Health, we are dedicated to continually improving health care quality, safety and cost effectiveness. Our hospitals, care sites and clinicians are recognized for clinical and operational excellence.

SUMMARY

The Social Media Specialist is a nimble, effective communicator, agile content creator across multiple platforms and storyteller who executes social media strategy for Bon Secours Mercy Health. This role significantly contributes to our goals of driving brand awareness and fostering relationship building with consumers with a strong focus on data/insights and innovation.

ESSENTIAL JOB FUNCTIONS

• Amplify the ministry’s content strategy for a consistent and coordinated tone across digital platforms.

• Use Sprout Social to execute and publish content including blogs, short form videos, social posts, etc. across the ministry’s regional and brand accounts.

• Leverage Sprout analytics to articulate insights/key learnings. Report on these findings to key stakeholders.

• Coordinate high priority and tight turnaround content that is on brand and relevant within the social media dynamic landscape that is mission-centric.

• Conduct social media audits for best practices. Communicate these findings to multiple stakeholders.

• Promote the brand and its values via social media.

• Capture and edit short-form video as needed.

• Proactive storytelling and writing content in support of social media strategy.

• Organizing and maintaining a shared inbox with social media submissions.

• Conducting training with local contacts to ensure quality submissions in support of key service line priorities.

• Partner with marketing colleagues and facilitate clear lines of communication about projects and key social initiatives.

This document is not an exhaustive list of all responsibilities, skills, duties, requirements, or working conditions associated with the job. Employees may be required to perform other job-related duties as required by their supervisor, subject to reasonable accommodation.

EDUCATION

• Bachelor degree (Required)

• Field of Study- Communications, marketing, social media, journalism or related field (Preferred)

WORK EXPERIENCE

2-4 years of directly-related experience in social media, communications, marketing, or journalism (Required)

TRAINING

Social Media Management platform experience preferred (Sprout, Hootsuite, etc.) (Preferred)

ADDITIONAL SKILLS REQUIRED

Hard/Technical/Clinical skills:

• Writing social copy and selecting images

• Publishing social media posts through Sprout Social platform

• Interviewing people for stories

• Scheduling meetings

• Coordination with social media team

• Managing multiple projects at the same time

• Detailed follow up practices

• Following brand guidelines in tone and image

Soft/Interpersonal skills:

• Attention to detail

• Acceptance of authority

• Conflict resolution

• Team player

• Relationship builder

• Strong communication skills to keep manager informed of work}

***This is a fully remote position. Able to work anywhere within the continental United States.***

Many of our opportunities reward* your hard work with:
Comprehensive, affordable medical, dental and vision plans
Prescription drug coverage
Flexible spending accounts
Life insurance w/AD&D
Employer contributions to retirement savings plan when eligible
Paid time off
Educational Assistance
And much more

• Benefits offerings vary according to employment status

All applicants will receive consideration for employment without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, age, genetic information, or protected veteran status, and will not be discriminated against on the basis of disability. If you'd like to view a copy of the affirmative action plan or policy statement for Mercy Health – Youngstown, Ohio or Bon Secours – Franklin, Virginia; Petersburg, Virginia; and Emporia, Virginia, which are Affirmative Action and Equal Opportunity Employers, please email recruitment@mercy.com. If you are an individual with a disability and would like to request a reasonable accommodation as part of the employment selection process, please contact The Talent Acquisition Team at recruitment@mercy.com