About the Role

The Project Manager of Field Communications supports the Store Operations team to create effective field communications to drive consistency in experience and execution with a holistic view in supporting store workload and engagement.
 
This role focuses on projects and initiatives; working closely with various teams and functions to develop communication plans, influence and execute change communication plans and drive compelling messaging to build culture in the field and bridge a connection between field and HQ populations. This role is responsible for influencing key business partners across all functions and channels and consulting in change management plans while representing the voice of the field and customer in all interactions to streamline and simplify the communications experience for stores.

What You'll Do

• Highly flexible, self-directed, and adapts well to a rapidly changing environment. Ability to deal with ambiguous situations and act quickly and decisively. 
• Strong relationship building skills with the ability to influence and collaborate with all levels - leverage interpersonal style and communication methods to gain acceptance of an idea from business partners, acting as a strong team player. 
• Problem solving – articulates successful response to challenging situations utilizing available knowledge while considering alternative solutions. 
• Able to set specific and measurable performance objectives and strive to meet and/or exceed the performance standard. 
• Time management - Demonstrated ability to identify and manage competing priorities; effectively manages one's time and resources to ensure multiple priorities are balanced and managed successfully. 
• Demonstrates accountability - able to set specific and measurable performance objectives and strive to meet and/or exceed the performance standard.
• Demonstrates plan and drive operational execution - ability to identify and manage competing priorities; effectively manages one's time and resources to ensure multiple priorities are balanced and managed successfully.
• Flexible to work days, nights, weekends, and holidays to meet the needs of the business. Ability to travel overnight as required.

Who You Are

• Develop and deliver impactful communications to support large-scale projects and initiatives while balancing Athleta strategies, visions, and values.
• Work with business partners to ensure teams are delivering quality, clarity, timeliness, accuracy, and relevance of all communications to drive improvements in store execution.
• Develop and maintain strong cross-functional relationships with business partners and provide support for store teams.
• Work closely with business partner teams on targeted business communications initiatives in the company’s digital space.
• Execute all phases of communication, including writing, creating, editing, and publishing messages.
• Safeguard the volume of information being distributed to stores and ensure it is digestible, and the delivery vehicles produce the best result for the intended audience.
• Analyze opportunities, drive results, and measure the success of initiatives to make informed decisions.
• Develop feedback loop and spend time in stores to understand leader and associate sentiment, needs, and pain points. 
• Manages the Athleta Field Communications calendar and mailbox to create a complete view of all field touchpoints to understand store ask and workload.