Association Management Center seeks a Marketing Coordinator to join our team of creative professionals focused on performance marketing and delivering specific and measurable outcomes. The marketing coordinator should have a solid understanding of marketing skills with a clear interest in providing a consistent brand voice across all marketing and membership activities to specific audiences, applying best practices and standards. Top candidates will exhibit critical thinking skills, strong problem-solving and communication skills, and attention to detail.

Responsibilities

• Implement marketing campaigns for multiple clients across a variety of AMC platforms, including digital and social content.
• Support marketing goals by leveraging market data about key audience segments to differentiate client products, brand and messaging.
• Work cross-functionally with innovation and product management team staff, client teams, and others on campaign strategies, regular check-ins on project status, and reporting on results.
• Identify appropriate marketing channels and opportunities.
• Traffic all advertising efforts to appropriate channels or team members
• Assist in the development and execution of annual marketing, membership, product campaigns, communications plans and associated budgets.
• Coordinate and execute marketing tactics for membership recruitment and retention, conference and product promotion, and other essential communications.
• Manage development and dissemination of content for client e-newsletters, journals, and other communication channels per goals and key performance indicators.
• Track, prepare, and maintain key metrics and reports for product sales, membership growth/retention, event registration, social media engagement, campaign return on investment, and others.
• Coordinate, write, and execute robust marketing emails, incorporating AMC templates and standards.
• Coordinate, write content, create visuals, and maintain social media channels and website content as required.
• Develop and apply proficient knowledge of Association Management Software, marketing tools, email marketing platforms, and other technologies as required.

• Bachelor’s degree in Marketing, Communications, or related area.
• 1-2 years of experience in content management, creative writing, or other marketing role.
• Critical thinker with strong problem-solving, detail orientation, and research proficiencies.
• Understanding of data analysis and how it can be used to track performance, identify trends and make data-driven decisions.
• Ability to be an impactful member of a team who deliver high-impact social media and digital marketing campaigns.
• Ability to work under pressure to meet timelines.
• Creative mind with superb written and verbal communication skills
• Ability to simplify complex information into a user-friendly format.
• Proficiency in Google analytics, PPC advertising, social media marketing, Microsoft Office, and Adobe Creative Suite.
• Strong customer orientation, attention to detail, initiative, and self-direction.
• Understanding of Project Management methods that assist with the ability to organize and manage multiple projects/priorities simultaneously.

Association Management Center is an equal opportunity employer.We are committed to building a diverse team in which all employees are welcomed, valued and respected for their individual strengths, perspectives, and contributions.

Disclaimer The statements herein are intended to describe the general nature and level of work being performed by the employee in this position. They are not intended to be construed as an exhaustive list of all responsibilities, duties, and skills required of a person in this position.

From: Association Management Center