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Field Marketing Manager
Antea Group Brighton, MN
$106k-138k (estimate)
Full Time 1 Month Ago
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Antea Group is Hiring a Field Marketing Manager Near Brighton, MN

About Antea Group
Antea®Group is an environment, health, safety, and sustainability consulting firm. By combining strategic thinking with technical expertise, we do more than effectively solve client challenges; we deliver sustainable results for a better future. We work in partnership with and advise many of the world’s most sustainable companies to address ESG-business challenges in a way that fits their pace and unique objectives. Our consultants equip organizations to better understand threats, capture opportunities and find their position of strength. Lastly, we maintain a global perspective on ESG issues through not only our work with multinational clients, but also through our sister organizations in Europe, Asia, and Latin America and as a founding member of the Inogen Alliance. Learn more at us.anteagroup.com.

About the Position
We are looking for a confident, highly organized, and detail-oriented event expert to lead our Field Marketing activities in the United States. The Field Marketing Manager will work to increase brand awareness, highlight subject matter expertise, and drive demand generation for our services through in-person, hybrid, and virtual events which could include conferences/trade shows, client meetings, and webinars. They are responsible for working with cross-functional teams to support end-to-end planning, logistics, and management of company participation in approximately 60 events annually. Regardless of whether the event is physical or virtual, the Field Marketing Manager works to ensure that all aspects of the event are on-brand, relevant to the intended target audience, and aligned with overall marketing and sales goals. This position will support our US operations and report to our Marketing Function based in the New Brighton, MN office. Hybrid work options are available.
The Field Marketing Manager primary duties include:

In-Person / Virtual / Hybrid Events
  • Create and manage a robust events calendar where Antea Group USA plans to participate as a sponsor, exhibitor, presenter, or attendee;
  • Work with internal stakeholders to deliver effective event marketing strategies and associated metrics to drive performance-based outcomes (leads, project opportunities, brand awareness, etc.);
  • Build relationships with key industry associations to position Antea Group USA as a thought leader and valued contributor to member events;
  • Manage documentation, registration, and contracts/agreements related to event participation;
  • Work with graphic designers and vendors to design, procure, and maintain booth/exhibitor materials (displays, banner stands, lights, swag, etc.);
  • Manage the shipping and logistics of booth/exhibitor materials to ensure they arrive at event locations on time;
  • Set up virtual exhibit space, including branding and marketing materials, and train the event team on the use of virtual exhibitor portals as needed;
  • Work with event presenters, marketing team, and admin staff to ensure any presentations; and/or posters for events are professionally prepared and adhere to brand standards;
  • Ensure appropriate event information is added to the company website and promoted through social channels;
  • Assist event leads with proper campaign setup in Salesforce for all field marketing events so that leads and ROI can be accurately captured.
  • Develop best practices for event management and lead/prospect follow-up.
  • Provide reporting of field marketing data and insights to the broader Marketing and Business Development Team;
  • Collaborate with digital marketing to integrate field marketing activities into content development opportunities (ex. event recaps/key takeaways blog, event follow-up emails, etc.);
  • Maintain/update Antea Group USA company profiles on relevant industry association directories;
  • Maintain online catalog/store of Antea Group branded apparel and business gifts (swag) for the use of client account leaders and marketing events;
  • Prepare and manage the annual Field Marketing budget; and
  • Support any other company-hosted events as needed.
Preferred Qualifications:
  • 5 years event planning, management, and execution experience, ideally in a B2B environment
  • Bachelor’s in Marketing, Communications, Journalism, or similar degree a plus
  • Excellent organizational, planning, project management, and communication skills
  • Ability to manage budgets, timelines, and logistics for multiple events at once
  • Ability to think creatively
  • Ability to quickly problem solve and meet deadlines
  • Ability to work both autonomously and collaboratively, and lead through influence, facilitation, and consensus building
  • Experience working with event exhibitor vendors such as Freeman and GES
  • Experience using marketing automation and CRM tools (Hubspot, Salesforce)
  • Knowledge and understanding of current marketing trends specific to events and webinars
  • Ability to travel up to 10% of the time to support in-person events
  • Ability to lift/move up to 60 lb. exhibit material crates, boxes of swag, etc.
  • Interest in environmental and sustainability topics
  • Experience with podcasts or video content a plus
Antea®Group focuses strongly on safety in all aspects of our operations, in the field, the office, and while traveling. The successful candidate must likewise consider safety as paramount and demonstrate an awareness of safe work operations.

Physical Requirements / Work Environment - Maintain physical condition appropriate to the performance of assigned duties and responsibilities, which may include the following:
  • Sedentary to light work (typical office or administrative work)
  • Frequently required to stand, sit, and walk for extended periods
  • Occasional lifting and carrying of low (under 25lbs) to moderate (25-49lbs) weight objects
  • Repetitive motions: substantial movements (motions) of the wrists, hands, and/or fingers (including reaching)
  • Subject to inside environmental conditions (protection from weather conditions but not necessarily from temperature change)
  • Operation of a motor vehicle
COMPENSATION AND BENEFITS
The annual salary range for this position is $75,000-$85,000. Compensation will vary depending on the applicant’s job-related knowledge and skills, education, and work experience. Antea Group offers its full-time and part-time employees excellent benefits, including health, dental, and vision plans; life insurance; disability benefits; paid time off; 401(k); and a leading-edge wellness program.

EQUAL OPPORTUNITY EMPLOYER
Antea Group is an EEO/AA employer committed to fostering a diverse, equitable, and inclusive workplace. All applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, veteran status, and any other protected status.

NO RECRUITERS PLEASE
NO VISA SPONSORSHIP AT THIS TIME
Job Number
JN -042024-305
Position Type
Full Time Talent
Practice Area
Other
Years of Experience
4-6
State
Minnesota
City
New Brighton
Min. Salary
$75,000.00
Max. Salary
$85,000.00
Date Posted
4/9/2024

Job Summary

JOB TYPE

Full Time

SALARY

$106k-138k (estimate)

POST DATE

04/11/2024

EXPIRATION DATE

06/10/2024

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The following is the career advancement route for Field Marketing Manager positions, which can be used as a reference in future career path planning. As a Field Marketing Manager, it can be promoted into senior positions as a Sales Promotion Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Field Marketing Manager. You can explore the career advancement for a Field Marketing Manager below and select your interested title to get hiring information.

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If you are interested in becoming a Field Marketing Manager, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Field Marketing Manager for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Field Marketing Manager job description and responsibilities

The field marketing manager creates plans for the department and ensures their team follows through with them.

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A field marketing manager has a variety of responsibilities that cover both the execution of marketing activities and the administrative work that keeps the department operating. Besides consulting on or running searches for new hires, the field marketing

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Schedule employees to attend trade shows, retail stores, or canvassing opportunities.

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The field marketing manager may also work with other management staff on organizational planning.

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Making direct sales to customers at a field marketing event.

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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Field Marketing Manager jobs

Think sales transformation and not lead generation.

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Analyze market trends to determine how best to use the resources.

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Ensure digital and social media sit at the heart of every field marketing activity.

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Create relevant and engaging content.

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Collaborate with sales and marketing leadership to establish priorities, goals and targets, and develop strategic and tactical plans to deliver on those targets.

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Step 3: View the best colleges and universities for Field Marketing Manager.

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