Overview

Now is the time to join us and make a difference. Be a relentless force for a world of longer, healthier lives. Here at the American Heart Association, you matter and so does your career.

The American Heart Association has an excellent opportunity for a Marketing Communications Manager, Donor Engagement in our Mission Advancement department!

This position can be home based, with a preference for Tampa or Orlando, FL or Dallas, TX.

The Association offers many resources to help you maintain work-life harmonization through your changing needs and life situations. To help you be successful, you will have access to Heart U, our award-winning corporate university, as well as additional training and support, locally.

#TheAHALife is our company culture, our way of life, reflecting our diversity, equity & inclusion, our focus on work-life harmonization and our Guiding Values. Discover why you will Be Seen. Be Heard. Be Valued™ at the American Heart Association by following us on LinkedIn, Instagram, Facebook, X (formerly Twitter), and at heart.org.

Responsibilities

This individual will be responsible for an exciting established portfolio of high-touch projects for top organizational wide donors, in support of the outright and deferred revenue goals of the department. Examples of the established portfolio include donor stewardship magazine and newsletters, leading and developing a pipeline for compelling and inspiring storytelling in targeted emails and mail pieces for members of the Association’s esteemed Giving Societies, scripting for executive leadership and production support for national donor events, communications to drive engagement and membership for the Association’s Professional Advisor Network, and supporting development of communication tools and resources for use by a variety of Association staff and teams.

• Plan, research/prepare for, write, edit, and curate content, including, but not limited to copy for newsletters, the American Heart Association annual report, targeted emails (including series of content for email journeys), publications, web, social media, scripting, talking points/conversation guides, toolkits, templates for donation acknowledgement, stewardship reporting and other purposes as needed. Conduct interviews with donors, volunteers and others to reach content objectives. Review content submissions by guest authors and edit as needed for clarity and criteria. Work cross-functionally with various teams to research, write, craft and share community impact and funding opportunity success stories.
• Lead project and publication production implementation, including time and schedule management, with accountability for deadlines. Collaborate with partners and deliver a top-quality final product within assignments and areas of responsibility.
• Provide video editing, presentation slide development, and other production support. Maintain detailed electronic records for all communication related projects, including authorizations, recordings, and photography.
• Actively commit to learning and successfully representing the priorities, initiatives, programs, funding vehicles and other aspects of the American Heart Association, to ensure relevance and timeliness of content. Contribute to the objectives and goals of the Marketing and Communications team, Operations Division, and Mission Advancement Department. Deliver on special projects as they arise.

Qualifications

• Bachelor’s degree or equivalent work experience
• Five (5) – Eight (8) years of validated experience
• Experience in a communications, marketing, or public relations role, with a national scope preferred.
• Experience leading communications, project management, and editorial planning.
• Experience working with volunteers and donors.
• Highly organized, with demonstrated ability to manage complex projects, multi-task, and set priorities.
• Strong writer with excellent written and verbal communication skills, adaptable to a variety of mediums.
• Proven ability to work independently and as a member of a team.
• Proven analytical and problem-solving skills, with ability to think critically and with context.
• Self-motivated and able to work with limited supervision.
• Solid computer skills with the capability to master new software applications and technologies. Excellent Microsoft Word, Outlook, Excel, and PowerPoint skills required.
• Ability to engage all major, principal, and planned donor types, and to collaborate with partners across departments and/or teams.
• Experience producing work for and/or with, senior leadership and/or executives.
• Proven ability to advance and align with established strategy and/or vision, with ability to take direction while also contributing ideas and value.
• Experience writing in AP style and adherence to editorial and branding guidelines.
• Ability to travel up to 5% local and overnight stay.

Preferred Experience:

• Prior experience in a non-profit setting, national level preferred.
• Experience working with donors and volunteers in a philanthropy setting.
• Working in a collaborative setting.
• Knowledge of design, such as Canva, Adobe InDesign, Adobe Illustrator or other similar platforms.
• Ability to leverage data to inform content development decisions.
• Experience navigating the complexities of a large, matrixed organization.
• Experience providing updates in Customer Relationship Management (CRM) software.

Compensation & Benefits

The American Heart Association invests in its people. Here are the main components of our total rewards package. Visit Rewards & Benefits to see more details.

• Compensation – Our goal is to ensure you have a competitive base salary. That’s why we regularly review the market value of jobs and make adjustments, as needed.
• Performance and Recognition – You are rewarded for achieving success by merit increases and incentive programs, based on the type of position.
• Benefits – We offer a wide array of benefits including medical, dental, vision, disability, and life insurance, along with a robust retirement program that includes an employer match and automatic contribution. As a mark of our commitment to employee well-being, we also offer an employee assistance program, employee wellness program and telemedicine, and medical consultation.
• Professional Development – You can join one of our many Employee Resource Groups (ERG) or be a mentor/mentee in our professional mentoring program. HeartU is the Association’s national online university, with more than 100,000 resources designed to meet your needs and busy schedule.
• Work-Life Harmonization – The Association offers Paid Time Off (PTO) at a minimum of 16 days per year for new employees. The number of days will increase based on seniority level. You will also have a total of 12 paid holidays off each year, which includes several days off at the end of the year.
• Tuition Assistance - We support the career development of all employees. This program provides financial assistance to employees who wish to further their education and career in relation to their current duties and responsibilities, or for potential future positions in the organization.

The American Heart Association’s 2024 Goal: Every person deserves the opportunity for a full, healthy life. As champions for health equity, by 2024, the American Heart Association will advance cardiovascular health for all, including identifying and removing barriers to health care access and quality.

At American Heart Association | American Stroke Association, our mission is to be a relentless force for a world of longer, healthier lives, regardless of race, ethnicity, gender, gender identity, religion, age, language, sexual orientation, national origin and physical or cognitive abilities. We're committed to ensuring our workforce, workplace culture and mission have a shared impact across a diverse set of backgrounds.This position not a match with your skills? Click here to see other opportunities.

EOE/Protected Veterans/Persons with Disabilities