The Role

You will lead the analysis of our media performance data, identify trends, and develop actionable insights. You'll play a crucial role in providing strategic insights and recommendations to optimize media performance and optimize our growth and margins.

The ideal candidate is someone who will have a strong background in business analytics, the ability to create powerful narratives that communicate complex findings to senior leaders, and a deep understanding of the digital advertising ecosystem. 

What You’ll Do

• Analyze media performance data, including impressions, clicks, conversions, and other key metrics, to access performance across various media products, advertisers, and publisher/placement types
• Identify areas for improvement and media optimization strategies based on these analyses; transform insights into compelling narratives for Executive audiences 
• Generate regular reports and dashboards to track KPIs and communicate performance to business teams
• Collaborate with cross-functional teams, including Biz Dev, Product, Marketing, and Pricing, to conduct deep dives on our business for internal and external publication
• Conduct ad hoc analysis to answer specific business questions and determine root cause of anomalies in our business trends
• Drive continuous improvement initiatives to enhance data quality, reporting accuracy, and analytical capabilities

Qualifications 

• Proven data analysis skills with a minimum of 4 years of experience within an analytics function, ideally with 1-2 years of experience in media agencies or high-growth adtech companies 
• Deep understanding of online media and advertising metrics 
• Experience in analyzing large datasets to develop insights with high attention to detail and accuracy
• Strong communication and presentation skills with the ability to guide and influence senior leadership
• Advanced Excel / G-suite skills
• Advanced database analytics skills (e.g., SQL) and expertise with data visualization tools (e.g., Tableau, Looker)
• Ability to work independently and collaboratively in a fast-paced, dynamic environment
• Bachelor’s degree in Business, Marketing, or Statistics, or a related field; advanced degree preferred

Compensation: $95,000 - $140,000

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