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ENERPAC TOOL GROUP – Who we are?
Enerpac Tool Group Corp. is a premier industrial tools, services, technology, and solutions provider serving a broad and diverse set of customers in more than 100 countries. The Company makes complex, often hazardous jobs possible safely and efficiently. Enerpac Tool Group’s businesses are global leaders in high pressure hydraulic tools, controlled force products, and solutions for precise positioning of heavy loads that help customers safely and reliably tackle some of the most challenging jobs around the world. The Company was founded in 1910 and is headquartered in Menomonee Falls, Wisconsin. Enerpac Tool Group common stock trades on the NYSE under the symbol EPAC.
For further information on Enerpac Tool Group and its businesses, visit the Company's website at https://www.enerpactoolgroup.com/.
Summary – basic function of the role
Enerpac is embarking on a digital transformation. The SEM Specialist is an important role that will focus on growing global ecommerce offering by building programs that increase traffic, improve conversion rates, and drive overall revenue growth. This role will be responsible for developing and overseeing the performance of our digital advertising campaigns including SEM (PMax, PLAs, Search), DSP (demand-side platform), and potentially ecommerce marketplaces. The SEM Specialist must be proficient in setting up sophisticated tracking plans (GTM, code placement, GA4, SFDC) to ensure proper visibility into lead attribution, return on ad spend (ROAS), and ROI. You will work in a global marketing function closely interacting with our digital marketing, marketing communications, and commercial marketing teams.
Shift: Monday – Friday, hybrid in office schedule
Job Duties and Responsibilities
Skills and Competencies
Education and Experience
Physical Demands
Employee may have to lift documents/work materials up to 30 pounds in weight. Employee will have to be able to walk/climb to a variety of primary work locations, including traveling by air/auto to remote sites. This can include occasional ascending or descending ladders, stairs, scaffolding, ramps, poles, and the like. Employee will need to listen, understand, and speak with team members in person, telephonically, and electronically at all levels within a diverse workforce and with supported organizations. Employee can work in front of a personal computer and telephone for long periods of time. Will have repetitive motions that include the wrists, hands, and/or fingers.
Work Environment
Primary work environment is temperature-controlled office setting, but may also include typical warehouse environment on occasion, where following appropriate safety protocols at the location would be required. Employee will be exposed to low levels of noise in an office. Employee will be expected to be able to make repeating motions that may include the wrists, hands and/or fingers on a constant basis for typing purposes.
The physical demands and work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations will be made to enable individuals with disabilities to perform the essential functions.
Direct Reports
N/A
Key External Contacts/Clients
Engineers
Customer Relations
Territory Managers
Marketing
Product Managers
Diversity Statement
We are committed to recruiting, hiring, training, and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. We will ensure your application is fairly considered and if hired, you will have an equitable opportunity to give your best at work, not because we’re required to, but because it’s the right thing to do. Enerpac Tool Group will provide reasonable accommodations within the application process upon your request as required to comply with applicable laws. If you have a disability and require assistance in this application process, reach out to our Talent Acquisition Team for additional information.
If you’re looking for a unique, exciting career with variety and potential for growth, Enerpac Tool Group offers challenges & extraordinary rewards for people on a global scale
The above statements reflect the general details necessary to describe the principle functions of the job described and shall not be construed as a detailed description of all the work requirements that may be inherent in the job.
#LI-MX1
Full Time
Durable Manufacturing
$69k-89k (estimate)
03/05/2024
03/01/2025
enerpactoolgroup.com
MENOMONEE FALLS, WI
1,000 - 3,000
1910
RANDAL W BAKER
$200M - $500M
Durable Manufacturing
The job skills required for SEM Specialist include Google Analytics, Digital Marketing, Algorithms, SEM, Advertising, Problem Solving, etc. Having related job skills and expertise will give you an advantage when applying to be a SEM Specialist. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by SEM Specialist. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for SEM Specialist positions, which can be used as a reference in future career path planning. As a SEM Specialist, it can be promoted into senior positions as a Search Engine Optimization Specialist II that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary SEM Specialist. You can explore the career advancement for a SEM Specialist below and select your interested title to get hiring information.