Company Overview:
EveryWordCode is a dynamic marketing graphic company based in Orlando, FL, specializing in creating visually stunning and effective marketing materials for clients across various industries. We are a team of creative professionals dedicated to delivering innovative solutions that help our clients achieve their marketing goals.
Job Description:
As a Digital Marketing Specialist at EveryWordCode, you will play a key role in developing and implementing digital marketing strategies to promote our company and services. You will collaborate closely with our creative team to create engaging content and campaigns that resonate with our target audience. This role requires a creative mindset, strong analytical skills, and a passion for staying up-to-date with the latest digital marketing trends and technologies.
Responsibilities:
Develop and execute digital marketing strategies to drive traffic, engagement, and leads across various digital channels including social media, email, and search engine marketing (SEM).
Create and manage digital advertising campaigns on platforms such as Google Ads, Facebook Ads, and LinkedIn Ads, optimizing for maximum ROI.
Plan and execute email marketing campaigns, including audience segmentation, content creation, and performance analysis.
Monitor and analyze key performance metrics to measure the effectiveness of digital marketing campaigns and identify areas for improvement.
Stay informed about industry trends and best practices in digital marketing, making recommendations for continuous optimization and innovation.
Requirements:
Bachelor's degree in Marketing, Communications, or a related field.
Proven track record of managing successful digital marketing campaigns across multiple channels.
Strong understanding of digital marketing principles and best practices, including SEO, SEM, social media marketing, and email marketing.
Proficiency in digital marketing tools and platforms such as Google Analytics, Facebook Business Manager, and email marketing automation software.
Excellent written and verbal communication skills, with the ability to create compelling content for digital channels.
Strong analytical skills and the ability to interpret data to drive decision-making and optimization.
Benefits:
Competitive salary based on experience and qualifications, with a salary range of $45,000 to $65,000 per year.
Health insurance coverage, including medical, dental, and vision.
Retirement savings plan with employer matching contributions.
Paid time off and holidays.
Opportunities for professional development and training.
Collaborative and creative work environment with a focus on innovation and growth.