Overview

Top Reasons to Work With GHG

• We are one of the Nation's 101 Best and Brightest Companies to work for
• You’ll have the opportunity to work with a Marketing Team that is fun, creative, and enthusiastic!
• You will have the opportunity to grow your skills and experience in an environment that fosters growth and development.

Responsibilities

What You’ll Be Doing

Campaign Development & Execution Assistance:

• Assist marketing leadership in creating and implementing marketing campaigns to promote GHG brands, aligning with business objectives.
• Coordinate campaign execution on various marketing channels, including traditional advertising, social media & digital marketing, email marketing, and grassroots efforts.
• Ensure campaigns adhere to marketing budgets and generate maximum ROI with your support.

Content Creation:

• Collaborate with the marketing team and unit leaders on creating compelling content for various marketing materials such as websites, social media platforms, email, and advertisements to align with overall brand strategies. This includes staying up-to-date on industry trends and capturing both photo & video content to support promotions and campaigns.
• Coordinate with the design team on graphic creation and in-house photoshoots, and assist in liaising with outside production companies as necessary.

Digital Marketing Coordination:

• Provide support in utilizing digital marketing channels effectively, including organic and paid social media, SEO, SEM, and content marketing.
• Coordinate with media partners and external agencies on the assets needed to execute the digital marketing strategies for brands.

Internal Team Collaboration:

• Work closely with unit leaders & teams on new and ongoing projects.
• Attend recurring meetings, maintain organized agendas, and provide follow-up communication as needed.

Community Partnerships & Events Assistance:

• Support leadership teams in event participation to enhance brand presence in the local community.

Performance Tracking and Reporting Aid:

• Assist in monitoring the performance of marketing campaigns and initiatives using metrics such as sales data, website traffic, and social media analytics.
• Help prepare regular reports to evaluate the effectiveness of marketing efforts and identify areas for improvement.

Market Insights & Trends Awareness:

• Aid in conducting customer surveys to gauge brand perception.
• Assist in performing competitor analyses and staying updated on industry trends and best practices to identify new marketing opportunities and techniques.

Qualifications

What You Need for this Position

• Bachelor's degree in marketing, business administration, or a related field.
• 2-4 years of experience in marketing coordination or a similar role.
• Strong understanding of marketing principles, strategies, and best practices.
• Proficient in using marketing tools and software, including social media platforms such as Meta, email marketing software, and content management systems.
• Excellent written and verbal communication skills, with the ability to create compelling marketing content.
• Detail-oriented and highly organized, with the ability to manage multiple projects simultaneously and meet deadlines. 
• Analytical mindset with the ability to interpret data and provide actionable insights.
• Prior experience with Google Analytics and Sprout Social is a plus.
• Familiarity with Adobe Suite - Including Indesign, Photoshop, and Illustrator is a plus.
• Ability to work occasional nights and weekends to support community or brand events
• Self-motivated and proactive with a strong sense of initiative and problem-solving skills.

What's in it for You

• Annual bonus opportunity 
• Accrued PTO starts immediately and is available as soon as a minimum of 2 hours is accrued
• 401K with 100% match up to 3% and 50% match up for the next 2%
• Medical/Dental/Vision/Disability/Life Insurance 
• Robust Employee Assistance Program providing a wide range of services including up to 7 free counseling sessions per year
• Health and wellness reimbursement up to $600 annually for items like massages, gym memberships, running shoes etc.
• 10% discount on GHG outlets
• (1) shift meal provided per day
• Discounted hotel rates at Radisson Hotel Group branded properties worldwide
• Monthly cell phone stipends
• Annual leadership classes and trainings
• Parental Leave Program
• Flexible work schedule