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Marketing Manager (Bowie MD)
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$102k-133k (estimate)
Full Time 4 Days Ago
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Blink Charging is Hiring a Marketing Manager (Bowie MD) Near Bowie, MD

Job Description

Job Description
Benefits:
  • Dental insurance
  • Health insurance
  • Vision insurance
It's fun to work in a company where people truly BELIEVE in what they're doing!
We're committed to bringing passion and customer focus to the business.
PRIMARY RESPONSIBILITIES
Campaign Strategy Development: Lead the development of innovative campaign strategies that align with overall marketing goals and target audience preferences. Utilize market research, consumer insights, and industry trends to inform strategy development.
Campaign Execution: Coordinate the execution of marketing campaigns across various channels, including digital, social media, email, external advertising, and events. Develop creative campaign briefs, manage timelines/deadlines, and ensure campaigns are launched on schedule and within budget.
Cross-Functional Collaboration: Work closely with internal stakeholders, including product team, graphic designers, digital team, and sales teams, to ensure seamless campaign execution and alignment with product launches, promotions, and sales initiatives.
Performance Monitoring and Optimization: Track campaign performance metrics and analyze data to measure effectiveness and ROI. Identify areas for optimization and implement A/B testing, audience segmentation, and other tactics to improve campaign performance and drive continuous improvement.
Budget Management: Manage campaign budgets effectively, allocating resources to maximize impact and ROI. Monitor spending, negotiate vendor contracts, and provide regular budget updates to stakeholders.
SKILLS AND QUALIFICATIONS
  • Bachelors degree in marketing, Communications, Business, or related field.
  • Proven experience (4 years) in campaign management or related marketing roles.
  • Exceptional communication and interpersonal skills, with the ability to collaborate effectively across teams.
  • Experience supporting sales teams, customer service, and internal stakeholders.
  • Ability to multi-task and set priorities while adhering to tight deadline.
  • Enthusiasm to work in a fast-paced and collaborative environment.
  • Excellent project management skills with the ability to manage multiple campaigns simultaneously.
  • Analytical mindset with a data-driven approach to decision-making.
  • Creative thinker with a passion for innovation and problem-solving.
  • Experience with Salesforce and marketing automation platforms is a plus.
Work Authorization:
  • United States (required)
This position is a hybrid position. Will report to our Bowie, Maryland headquarters three times a week, and two days remote.
Salary Range: $60-65k
Location: Bowie, MD
Blink provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Flexible work from home options available.

Job Summary

JOB TYPE

Full Time

SALARY

$102k-133k (estimate)

POST DATE

06/11/2024

EXPIRATION DATE

06/28/2024

WEBSITE

blinkcharging.com

HEADQUARTERS

MIAMI BEACH, FL

SIZE

25 - 50

FOUNDED

2009

CEO

MICHAEL FARKAS

REVENUE

<$5M

INDUSTRY

Utilities

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About Blink Charging

Blink Charging (NASDAQ:BLNK,BLNKW) is a leader in nationwide public electric vehicle (EV) charging equipment and software, enabling EV drivers to easily recharge at locations throughout the United States. Headquartered in Florida with offices in Arizona and California, Blink Chargings business is designed to accelerate the adoption of public EV charging. Blink Charging offers EV charging equipment and connectivity to the Blink Network, a cloud-based software that operates, manages, and tracks the Blink EV charging stations and all the associated data. Blink Charging has strategic property part ... ners across multiple business sectors including multifamily residential and commercial properties, airports, colleges, municipalities, parking garages, shopping malls, retail parking, schools, and workplaces. More
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