What are the responsibilities and job description for the Marketing Analyst III position at WorkGenius Group?
Title: Marketing Analyst III
Industry: Tech
Location: Cupertino, CA
Duration: 12 months
Responsibilities
ref_id: 0481dc35-648e-473f-99bc-55984bb81d0a
Industry: Tech
Location: Cupertino, CA
Duration: 12 months
Responsibilities
- Analyze open-ended survey feedback, verbatim comments, and quantitative data
- Conduct thematic coding, sentiment analysis, and text analytics
- Synthesize insights from qualitative and quantitative data sources
- Identify trends, customer pain points, and opportunities for improvement
- Transform unstructured data into clear, compelling narratives
- Bachelor’s degree in a relevant field (e.g., Sociology, Psychology, Communications) or equivalent experience
- 3–5 years of experience in qualitative research, CX, or text analytics
- Strong experience with thematic analysis, comment coding, and sentiment analysis
- Familiarity with text analytics tools (e.g., Medallia, Qualtrics, Clarabridge)
- Strong understanding of qualitative research methods and survey design
- Qualitative Research
- Sentiment Analysis
- Thematic Analysis
- Text Analytics
- Data Synthesis
- Customer Insights
- Communication Skills
- Project Management
- Data Narratives
- Survey Design
ref_id: 0481dc35-648e-473f-99bc-55984bb81d0a
Salary : $63