What are the responsibilities and job description for the Director Of Marketing position at WhiteCap Search?
Our client is platform that invests in a broad and diversified class of assets. Capital, experience, and business development expertise. This is hybrid role!
Job Function
ITSMC
43314
Job Function
- Develop, refine, and oversee brand identity across multiple companies, including logos, color palettes, typography, visual systems, mission, voice, and messaging frameworks.
- Ensure brand consistency across all touchpoints (digital, print, internal, and external) and act as the final reviewer for major brand and marketing materials.
- Set and execute comprehensive marketing strategies across digital, social media, SEO, content, websites, landing pages, and paid growth initiatives.
- Translate business objectives into clear marketing roadmaps while remaining hands-on and empowering teams to execute effectively.
- Hire, mentor, and manage Marketing Directors and key marketing talent, establishing best practices, workflows, and performance standards.
- Leverage AI tools and market intelligence to enhance creativity, efficiency, personalization, analytics, and campaign innovation.
- Maintain oversight of all marketing initiatives, ensuring quality control, brand alignment, performance tracking, and continuous optimization.
- 7 years of experience.
- Experience managing a team.
- Experience with HubSpot.
- Proven experience in senior branding and marketing leadership roles.
- Strong background in brand development and multi-channel marketing.
- Experience managing and scaling marketing teams across multiple brands or business units.
- Deep understanding of digital marketing, social platforms, SEO, and website strategy.
- Comfort using and experimenting with AI-powered marketing and creative tools.
ITSMC
43314
Salary : $60 - $75