Digital Marketing Specialist

Ignite your mission and purpose by joining a passionate, forward-thinking, and multidisciplinary team that’s transforming lives every day. At The Raleigh House, we’ve proudly served the Denver Metro area for over 16 years, offering comprehensive, integrative care for individuals facing mental health challenges, trauma, and substance use disorders.

Our approach blends traditional, holistic, and experiential therapies in a personalized environment grounded in clinical excellence. We are committed to treating the whole person—mind, body, and spirit.

We are currently seeking a Digital Marketing Specialist to amplify our brand, strengthen our digital presence, and help connect those in need with life-changing care. This is a meaningful opportunity to make a measurable impact in a mission-driven organization where innovation and heart go hand in hand.

Essential Responsibilities

• Strategically plan, execute, and manage Google Ads and PPC campaigns across diverse platforms.
• Track, analyze, and optimize campaign performance based on defined KPIs.
• Use data-driven insights to identify trends, refine strategies, and drive conversions.
• Partner with content and design teams to develop engaging, high-performing ad creatives.
• Conduct in-depth keyword research and audience targeting to boost campaign effectiveness.
• Stay up to date on Google Ads policies, PPC trends, and digital marketing best practices.
Create and present clear, insightful performance reports with actionable recommendations.

Education & Experience Requirements

• Bachelor’s degree in marketing, communications, or a related field (preferred).
• Proven success managing search engine ad campaigns, especially Google Ads.
• Strong project management skills with the ability to juggle multiple priorities and meet deadlines.
• Exceptional written and verbal communication skills.
• Strong analytical, problem-solving, and strategic thinking abilities.
• High proficiency with Microsoft Office and Google Suite tools.
• Google Ads certification strongly preferred.

Preferred Skills

• Google Ads & Google Analytics
• PPC Strategy & Management
• SEO & Keyword Optimization
• Data Analysis & Reporting
• A/B Testing
• Copywriting
• Campaign Budgeting & ROI Tracking

Benefits:

• Health Insurance benefits including HSA options.
• Employer Paid Life/AD&D.
• Dental, Vision, and Voluntary Life/AD&D plans offered.
• Paid Vacation - 60 hours a year!
• Paid Sick Leave - up to 48 hours a year!
• 401k Plans Offered with up to 4% match.

Salary Range: $67,000 - $85,00