Business Development Manager

ABOUT VISITING ANGELS OF GRANBURY

Visiting Angels is a locally owned and operated home care agency serving the Granbury area since

1998. Our “Culture of Care” guides every decision we make, prioritizing the safety, dignity, and

well-being of each client. We provide compassionate, non-medical support that helps seniors live

independently while giving families confidence and peace of mind. Our team serves communities

in and around Cleburne, Granbury, Weatherford, Stephenville, and Mineral Wells, partnering

closely with families, healthcare professionals, and community organizations to deliver reliable,

client-centered care.

POSITION OVERVIEW

We are hiring a Business Development Director to help more families discover and access our

services. This role executes day-to-day marketing activities—field outreach, digital campaigns,

events, and partner engagement—that expand awareness and convert interest into scheduled

assessments and starts of care, including both private pay and veterans. The right candidate is

organized, proactive, and comfortable communicating with referral partners and families. You

will collaborate with intake and leadership, keep materials and listings current, track activity in

our CRM, and ensure timely follow-up so prospective clients experience a professional,

supportive first impression.

KEY RESPONSIBILITIES

Territory & Account Development

• Maintain a prioritized route of hospitals, rehabs, home health, hospice, assisted care

communities, wealth managers, estate planners, and physician offices.

• Use a structured 30-60-90 contact plan for each account with clear next steps

documented in the CRM.

• Keep on-site materials current (brochures, flyers, rack cards).

Relationship Management

• Build trust with referral sources through consistent, helpful communication and reliable

follow-through.

• Address questions or concerns promptly and share updates internally to protect

relationships.

• As needed, meet with prospective families alongside intake to explain services and

support care plan development.

Referral Generation & Intake Coordination Secure introductions and present services to decision-makers and influencers..

• Drive and facilitate same-day or next-day assessments when appropriate
• Coordinate handoff to intake/scheduling to support a timely, professional start of care.

Community Outreach & Events

• Plan, attend, and staff community events, health fairs, CEUs, and educational

presentations.

• Capture attendee information and complete follow-up within 24 hours.

Pipeline, Reporting & Market Insights

• Track inquiries, assessments, and starts in the CRM; log daily activities and meeting notes.
• Provide concise weekly summaries of activity and outcomes.
• Monitor local competitors’ services and messaging; share actionable insights with

leadership.

QUALIFICATIONS & SKILLS

• Bachelor’s degree in marketing, Communications, Business, or related field preferred.
• 2 years of experience in marketing, liaison, or sales; healthcare/senior care/home care

strongly preferred.

• Excellent written and verbal communication; professional, compassionate presence with

families and partners.

• Strong organization and follow-through; able to manage multiple accounts and deadlines.
• Proficiency with Microsoft 365 or Google Workspace.
• Valid driver’s license, reliable transportation, and clean driving record..
• Working knowledge of HIPAA and basic referral-compliance expectations

APPLICANT CHARACTERISTICS

• Team Player — We win together and support each other; credit is shared and

communication is open.

• Hungry — Proactively seeks new relationships and opportunities; follows up without

being prompted.

• Humble — Welcomes feedback, adjusts quickly, and keeps outcomes ahead of ego.
• Smart — Exercises sound judgment, asks good questions, and represents the brand with

tact and clarity.

• Steady — Remains calm, organized, and dependable when plans change or issues arise.COMPENSATION & BENEFITS

Compensation

• Competitive base salary plus performance-based commission tied to revenue from new

and retained clients.

• Target mix: approximately 70% base / 30% commission in Year 1; trending toward ~50%

/ 50% in Year 2 as the territory matures.

• Commission eligibility requires meeting a preset weekly-hours threshold and maintaining

agreed monthly touchpoints with referral sources. Specific metrics and rates will be

outlined in the offer letter and compensation plan.

Work Hours

• Primarily business hours. Occasional after-hours outreach may be needed when a lead

requires timely support outside standard times.

• This role is not responsible for after-hours scheduling or on-call staffing.

Benefits

• Health insurance
• Paid Time Off (PTO) and paid holidays
• Company vehicle for business use or a monthly stipend

Job Type: Full-time

Projected Total Compensation: $65,000.00 - $110,000.00 per year

Benefits:

• Paid time off

Work Location: Hybrid remote in Granbury, TX 76048

Salary : $65,000 - $110,000