Associate Manager, Adtech Product Marketing

Associate Manager, Adtech Product Marketing Contract type Freelance Location San Francisco, California Specialty Marketing Salary $49.25/hour Remote Yes Reference 509368 Contact name Marissa Nix Job description Associate Manager, Adtech Product Marketing The Sage Group’s client, a beloved technology company in the delivery space, is looking for an Associate Manager for Product Marketing to join their Ads & Promotions Marketing team to help build products and tools to support advertisers using their ads platform. The Ads Marketing team is growing rapidly and this person will help scale the PMM function, and grow one of our client’s key businesses. They will lead the charge on defining the positioning for the advertising and promotions platform; and the marketing strategy to launch new features and grow existing products for their Restaurant Franchisee advertisers. They will partner with their cross-functional team to run research to unearth insights that will inform product & marketing decisions, support experimentation to reach product-market fit, and run marketing tactics to drive scalable growth. The ideal candidate will be comfortable operating at highly strategic and tactical levels, switching between them effortlessly. You will be deeply grounded in audience insights through partnership with research, analytics, and by driving original research to define the needs of advertisers. You will have a track record of leveraging insights to build consensus with large cross-functional teams and of building trusted relationships with senior product leaders. You should be comfortable working closely with customer-facing teams (sales, account management) in addition to leading scaled marketing efforts. You’re excited about this opportunity because you will… Support B2B marketing strategies to drive adoption, and engagement to grow users of new and existing advertising and promotions products, in partnership with Product, Sales, and Business strategy Support building the ads & promotion products positioning, messaging, naming, and value propositions. Develop audience insights with research and analytics to surface opportunities to business and product leadership to influence the product roadmap Lead cross-functional teams to execute marketing programs at scale, including partnering with Product Management, Engineering, Comms, Events, Business Strategy, Finance, and Analytics We’re excited about you because… You have 3+ years of professional experience in adtech Product Marketing or Product for at a corporate or startup environment; You have experience working in the CPG or restaurant industry, in house, or at an agency, or as a consultant. You have a proven track record of driving successful go-to-market launches that drive adoption and bottom line impact You are fluent with data – including market/segment sizing, forecasting, and working with analytics to understand efficacy of campaigns; SQL experience preferred You have experience collaborating with various cross-functional stakeholders (Marketing, Product, Sales, Strategy/Ops) to build products or services for business customers Duration: Through EOY ’26; opportunity to extend Location: Remote, USA Pay rate: $49.25/hr