What are the responsibilities and job description for the PPC Specialist position at Strategic Employment?
We’re working with a growing, data-driven company looking to bring on a hands-on PPC Specialist who enjoys owning campaigns end-to-end and driving real, measurable results. This role focuses on building, optimizing, and scaling paid search efforts across platforms, with a strong emphasis on performance and continuous improvement.
Requirements:
• Experience managing PPC campaigns (Google Ads, Bing Ads, etc.)
• Strong understanding of keyword research, targeting, and optimization
• Ability to analyze performance data (CTR, CPA, ROI) and adjust campaigns
• Experience with Google Analytics or similar tools
• Detail-oriented and comfortable managing multiple campaigns
Hands-on role focused on execution, optimization, and performance across paid search channels. Strong fit for someone who enjoys working in a data-driven environment with direct impact on results.