What are the responsibilities and job description for the Manager of Ecommerce position at SBH Fashion?
Job Title: Manager of Ecommerce
Position Summary
We are looking for an experienced, data-driven and entrepreneurial Manager, Ecommerce to join our growing team. This person will play a critical role in bringing our brand to life online. Reporting to the Director of Ecommerce, this person will be responsible for overseeing the customer journey on site including merchandising, product launches and user experiences on our website. Ideal candidate is highly analytical, nimble, solutions-oriented and willing to get their hands dirty and work closely with cross-functional partners.
Responsibilities
Position Summary
We are looking for an experienced, data-driven and entrepreneurial Manager, Ecommerce to join our growing team. This person will play a critical role in bringing our brand to life online. Reporting to the Director of Ecommerce, this person will be responsible for overseeing the customer journey on site including merchandising, product launches and user experiences on our website. Ideal candidate is highly analytical, nimble, solutions-oriented and willing to get their hands dirty and work closely with cross-functional partners.
Responsibilities
- Oversee all aspects of our online store including overseeing product and collection launches and deploying the content strategy
- Drive website to achieve revenue goals & growth by leveraging industry best practices, technology trends, marketing ideas, and consumer behavior tendencies
- Owner of all site launches from sales to new product launches. Set the timeline needed to execute properly and collaborate with Director of Ecom, digital marketing, customer service, buying and operations teams
- Identify and prioritize ways to optimize the eCommerce experience.
- Work closely with the marketing team to ensure all acquisition and retention campaigns are driving to the best possible customer experience
- Present weekly to Director Ecom on core ecommerce KPIs and strategies to fuel business growth
- Identify and execute on new opportunities for incremental revenue growth beyond current offerings
- Own onsite taxonomy and categorization to ensure all customer journeys and touch points are maximized to best potential
- Clear ownership of digital experience and site performance
- Increased conversion rate and AOV through optimizations and merchandising strategy
- Faster execution across site changes and development priorities
- Strong alignment between Marketing, Merchandising, and Operations
- Data-driven decision making embedded into daily operations
- 5 years of experience in ecommerce management & site merchandising
- Shopify Plus experience required
- Experience with testing tools / AEO / GEO
- Experience with Google Analytics
- General working knowledge of coding languages (HTML, CSS, Javascript, etc.) and design principles (Photoshop, UI/UX)
- Experience owning project management for site development
Salary : $80,000 - $95,000