What are the responsibilities and job description for the Digital Marketing Manager position at Qyrus?
Qyrus is redefining how software is tested and released.
We are a cloud-native, AI/ML-powered test automation platform designed for the entire lifecycle, from design to release. Built as a low-code/no-code SaaS solution, Qyrus enables organizations to accelerate quality, reduce risk, and scale innovation.
Recognized by leading analysts like Gartner and Forrester as a next-generation testing platform, Qyrus is positioned at the forefront of digital transformation. Learn more: https://www.qyrus.com
Location: Chicago, IL (Hybrid, Qyrus Office)
About The Role
You are a digital marketing professional with a strong inbound marketing background. You quickly understand the Qyrus platform and its value proposition and use that knowledge to develop engaging digital marketing campaigns that attract, convert, and retain customers across the full funnel.
About Your Responsibilities
You will:
You bring:
Candidates should be authorized to accept employment in the U.S. from any employer, should be willing to start within four weeks of accepting an offer.
Qyrus is committed to providing equal employment opportunities regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
AI Use Disclaimer
Please be advised that Qyrus utilizes artificial intelligence tools to assist in the initial review of resumes. This technology is used to enhance our recruitment process by analyzing key qualifications and skills. However, interviewing decisions are made by our Human Resources team based on a comprehensive evaluation of each candidate's qualifications and experience.
We are a cloud-native, AI/ML-powered test automation platform designed for the entire lifecycle, from design to release. Built as a low-code/no-code SaaS solution, Qyrus enables organizations to accelerate quality, reduce risk, and scale innovation.
Recognized by leading analysts like Gartner and Forrester as a next-generation testing platform, Qyrus is positioned at the forefront of digital transformation. Learn more: https://www.qyrus.com
Location: Chicago, IL (Hybrid, Qyrus Office)
About The Role
You are a digital marketing professional with a strong inbound marketing background. You quickly understand the Qyrus platform and its value proposition and use that knowledge to develop engaging digital marketing campaigns that attract, convert, and retain customers across the full funnel.
About Your Responsibilities
You will:
- Develop and execute full‑funnel inbound demand programs to ensure a healthy and predictable sales pipeline.
- Analyze every stage of the conversion funnel, identify opportunities for improvement, and implement strategies to close gaps and improve performance.
- Identify critical conversion points and drop‑off areas and continuously optimize user journeys and funnels.
- Drive the creation and execution of digital programs and campaigns across email, website, SEO, PPC, social media, and emerging digital channels.
- Measure and report on the effectiveness of all digital programs using clearly defined metrics and KPIs, while owning and managing the content marketing calendar to meet business objectives.
- Identify trends and actionable insights, optimizing marketing spend and performance based on data.
- Design, build, and maintain Qyrus’ digital presence, including social media channels and website.
- Organize, support, and participate in conferences and events to generate inbound demand and increase brand awareness.
You bring:
- A bachelor’s degree with 6–8 years of relevant digital marketing experience
- A highly creative mindset with proven experience identifying target audiences and building campaigns that engage, inform, and convert
- Hands-on experience with HubSpot, Google Analytics, WordPress, Hootsuite, and website traffic and performance analysis
- Practical expertise running and managing:
- Google Ads and Google Analytics
- Display and brand awareness campaigns
- YouTube video advertising
- Email marketing and marketing automation
- Influencer and content marketing
- Social media marketing across platforms
- Salary from: 85-125k
- Hybrid work in our Chicago Office
- Paid Time-Off
- Full Benefits within 30 days including Med/Den/Vis/life
- 401k with company match
Candidates should be authorized to accept employment in the U.S. from any employer, should be willing to start within four weeks of accepting an offer.
Qyrus is committed to providing equal employment opportunities regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
AI Use Disclaimer
Please be advised that Qyrus utilizes artificial intelligence tools to assist in the initial review of resumes. This technology is used to enhance our recruitment process by analyzing key qualifications and skills. However, interviewing decisions are made by our Human Resources team based on a comprehensive evaluation of each candidate's qualifications and experience.