What are the responsibilities and job description for the Business Development Representative position at PureGreen Land Group?
Role Summary:
The Business Development Representative (BDR) is responsible for driving new business opportunities and expanding PureGreen’s landscape maintenance presence in the Wilmington market. This role serves as the face of PureGreen-Wilmington, focusing on prospecting, relationship building, and closing new contracts. The BDR will also manage early-stage client relationships to ensure a seamless transition to operations, contributing directly to PureGreen’s growth and client retention.
Core Responsibilities:
New Business Development
- Prospect and engage potential commercial maintenance clients including property managers, developers, HOAs, and facility directors.
- Conduct cold calls, in-person visits, and meetings to establish a strong sales pipeline.
- Stay informed on new developments and construction projects to uncover opportunities.
- Represent PureGreen at local networking events and industry gatherings.
Sales Process & Pipeline Management
- Maintain an organized CRM with consistent tracking of outreach, follow-ups, and proposals.
- Manage prospects through the full sales cycle, from first contact to signed contract.
- Partner with estimating and operations teams to develop accurate, competitive proposals.
- Meet or exceed activity and performance-based KPIs.
Client Relationship Support
- Serve as the primary contact for new clients during onboarding.
- Ensure smooth transition of accounts to operations while maintaining early-stage client satisfaction.
- Identify opportunities for upselling and additional services.
Team Collaboration
- Work closely with the Sales Manager on territory planning, sales goals, and market insights.
- Coordinate with Account Managers and Branch Managers to support service quality and customer retention.
Expectations & Standards:
- Lead with professionalism, persistence, and integrity in all client interactions.
- Consistently meet or exceed prospecting activity, sales KPIs, and revenue targets.
- Represent PureGreen’s values of passionate people, unmatched commitment, relationship focus, and excellent service.
- Maintain discipline and accuracy in CRM usage, reporting, and communication.
- Actively participate in networking, community, and industry events to enhance PureGreen’s brand visibility.
Reporting Structure
- Reports to: Sales Manager
- Works closely with: Sales Manager, Account Managers, Branch Managers, Estimating & Operations Teams
Qualifications & Skills
- Proven Success in sales or business development (landscaping, property management, or facilities background preferred).
- A self-starter with strong communication and relationship building skills
- Organized and disciplined with CRM usage, KPI tracking, and follow-ups.
- Ability to work independently and travel frequently within the Wilmington area.
- Bachelor's Degree in business, marketing, or related field preferred (not required).
Why Join PureGreen?
At PureGreen, we believe in People First, Quality Service, and Unmatched Commitment. Our culture is built on passionate people, strong relationships, and a relentless drive to deliver excellence in the green industry.
The PureGreen Advantage Benefits:
- Competitive base salary plus commission and bonus opportunities
- Comprehensive benefits including medical, dental, vision, life, and 401k.
- Paid time off and company provided essentials (Phone, Computer, Vehicle).
- Professional development and career growth opportunities.
- Monday-Friday with a mix of field and future local office presence.