Product Marketing Specialist, Industrials

Job Description

Job Title: Product Marketing Specialist, Industrials

Position Description: Protingent Staffing has an exciting contract Product Marketing Specialist, Industrials with our client located in Santa Clara, CA.

Job Responsibilities:

• Develop and maintain a robust library of sales & marketing enablement materials for the direct field (sales & marketing) — including vertical playbooks, GTM guides, battle cards, solution briefs, objection-handling guides, and competitive positioning decks for the Industrials vertical, particularly, manufacturing and automotive.
• Build partner-ready enablement kits tailored to channel and reseller partners operating in Manufacturing and Automotive segments
• Partner closely with field sales, SEs, and channel teams to ensure all materials are accurate, up to date, and aligned to current GTM motions
• Translate complex technical capabilities into clear, industry-relevant value propositions that resonate with industrial buyers (plant managers, OT leads, CIOs, and VP-level operations stakeholders)
• Create and maintain vertical-specific collateral — including customer-facing one-pagers, solution decks, case studies, and ROI tools — tailored for Manufacturing and Automotive use cases
• Develop partner collateral that enables resellers and distributors to confidently position our solutions in their own customer conversations
• Collaborate with the broader PMM team to ensure industrial messaging is integrated into core product launches and campaign payloads
• Work with design and content teams to bring materials to life in a polished, on-brand format
• Serve as the internal subject matter expert for Industrials — including Manufacturing and Automotive — providing market insights, buyer persona development, and competitive intelligence to inform GTM strategy
• Support the development of vertical messaging frameworks that align our product narrative to the specific pain points, regulatory requirements, and digital transformation trends within the industrial sector
• Contribute to MRD inputs and launch briefs by bringing forward customer and field insights from the Industrials segment
• Act as a key liaison between Product, Sales, Channel, and Marketing to ensure tight alignment on industrial GTM priorities
• Participate in field and partner readiness programs, including training sessions, SKOs, and partner summits
• Engage directly with customers, partners, and field teams to gather insights that continuously sharpen our messaging and collateral.
  
  
  

Job Qualifications:

• 3–5 years of experience in Product Marketing, Field Marketing, or a related role; prior experience in B2B enterprise technology strongly preferred
• Bachelor's degree, MBA preferred.
• Deep domain expertise in Industrials — direct experience in Manufacturing and/or Automotive industries is required, either as a practitioner or in a marketing/sales role serving those verticals
• Proven track record of developing high-impact sales enablement content — battle cards, solution briefs, decks, and partner toolkits
• Strong understanding of industrial buyer personas and the operational and digital challenges they face (OT/IT convergence, manufacturing execution systems, supply chain resiliency, etc.)
• Excellent written and verbal communication skills — able to distill complex concepts into crisp, compelling narratives
• Experience working closely with channel and partner ecosystems is a strong plus
• Ability to manage multiple projects simultaneously in a fast-paced, launch-driven environment
  
  
  

Job Details:

• Job Type: Contract
• Part Time: 20 hours per week
• Pay Rate: $95 - $105 an hour.
• Location: Santa Clara, CA (onsite)
  
  
  

Benefits Package: Protingent offers competitive salaries, insurance plan options (HDHP plan or POS plan), education/certification reimbursement, pre-tax commuter benefits, Paid Time Off (PTO), and an administered 401k plan.

About Protingent: Protingent is an Award-Winning provider of top-tier Engineering and IT talent, trusted by companies at the forefront of innovation — from Software and Aerospace to AI, Clean Tech, Medical Devices, and Connected Technologies. We’re passionate about making a positive impact by connecting exceptional talent with meaningful opportunities and helping our clients build the future.