Demo

Sales Engineer

Potter Global Technologies
Roanoke, VA Full Time
POSTED ON 1/14/2026
AVAILABLE BEFORE 2/12/2026
Valcom isn't just a company — it's a hub of innovation, redefining communication in a rapidly evolving world. As a global leader in voice paging, intercom, and emergency notification systems, we're shaping the future of how people connect and save lives around the world. Virtually all Valcom's products are engineered, manufactured, and supported in our 120,000-square-foot facility in Roanoke, Virginia.

Valcom is proud to be a part of Potter Global Industries. Our private equity firm, KKR, offers a unique benefit and opportunity for all employees to participate in an ownership program of Potter Global Technologies. Being a co-owner allows each employee to play a more direct role in the business and reap the financial benefits of the Company’s success. It’s a unique employee benefit that you won’t find with our competitors. Come join a culture of innovation where creativity thrives, and every voice is valued.

Reporting to the Director of Sales, you will connect technical solutions to customer needs within the Northwest territory, which includes Alaska, Washington, Oregon, Idaho, Wyoming, and Montana. Work is done remotely in the field and home office environment. Travel is expected up to 50% of the time.

We are seeking candidates with proven experience in technical sales or engineering support roles who can effectively communicate complex technical information to non-technical audiences. Ideal candidates will have a proven track record of bridging the gap between technical expertise and customer needs, working closely with sales and engineering teams.

Essential Functions

  • Collaborate with the sales team to understand customer requirements and offer tailored technical solutions.
  • Provide product demonstrations and technical presentations to prospective customers.
  • Build and maintain strong client relationships through ongoing technical support and consultation.
  • Assist in the preparation of proposals and product specifications.
  • Act as a liaison between the customer and internal engineering teams to ensure customer needs are met.
  • Analyze client requirements and develop technical solutions that are cost-effective and efficient.
  • Support post-sale activities, including training and troubleshooting for customers.
  • Stay current with the latest industry trends, products, and technologies relevant to Valcom’s offerings.
  • Contribute to new product development and solutions based on customer feedback and market trends.
  • Other duties as assigned.

In addition to competitive compensation, Valcom offers a comprehensive benefits package including health, dental, and vision insurance, 401(k) plan with company match, free life and disability insurance, critical illness and accident insurance, tuition reimbursement, paid holidays, and more. Join the Valcom team and make a lasting impact on people’s lives.

Qualifications

Qualifications

  • Bachelor's Degree in Engineering, Computer Science, or a related technical field
  • At least three years of experience in a related role
  • Valid Driver’s License and Reliable Transportation to travel for business needs.
  • Able to understand and effectively communicate technical information to channel stakeholders including sales, management, installation, service, engineering staff, and local officials.
  • RCDD certification preferred.
  • Residency within the assigned territory is required.

Salary.com Estimation for Sales Engineer in Roanoke, VA
$91,922 to $115,497
If your compensation planning software is too rigid to deploy winning incentive strategies, it’s time to find an adaptable solution. Compensation Planning
Enhance your organization's compensation strategy with salary data sets that HR and team managers can use to pay your staff right. Surveys & Data Sets

What is the career path for a Sales Engineer?

Sign up to receive alerts about other jobs on the Sales Engineer career path by checking the boxes next to the positions that interest you.
Income Estimation: 
$91,040 - $122,744
Income Estimation: 
$114,606 - $154,339
Income Estimation: 
$104,659 - $145,110
Income Estimation: 
$91,040 - $122,744
Income Estimation: 
$114,606 - $154,339
Income Estimation: 
$104,659 - $145,110
View Core, Job Family, and Industry Job Skills and Competency Data for more than 15,000 Job Titles Skills Library

Job openings at Potter Global Technologies

  • Potter Global Technologies Hazelwood, MO
  • About the Role Picture a typical day where you walk the floor first thing, check the overnight downtime log, and huddle with technicians to align on priori... more
  • 12 Days Ago

  • Potter Global Technologies Roanoke, VA
  • Now Hiring: Legal Operations & Compliance Analyst Build. Protect. Scale What Matters. Are you a detail-oriented professional who thrives on building struct... more
  • Just Posted

  • Potter Global Technologies Hazelwood, MO
  • Join Us as a Procurement Specialist at Potter Global Technologies At Potter Global Technologies, we’ve been protecting lives around the world for over 125 ... more
  • 2 Days Ago

  • Potter Global Technologies Hazelwood, MO
  • Join Us as a Quality Manager at Potter Global Technologies At Potter Global Technologies, we’ve been protecting lives around the world for over 125 years—a... more
  • 2 Days Ago


Not the job you're looking for? Here are some other Sales Engineer jobs in the Roanoke, VA area that may be a better fit.

  • Action Personnel, Inc. Roanoke, VA
  • BASIC FUNCTION If you thrive in a fast-paced environment, love the blend of technology and people, and enjoy being the proactive problem-solver that drives... more
  • 2 Days Ago

  • Aaron's Sales and Lease Ownership Bluefield, VA
  • Pinnacle Group, LLC d/b/a Aaron’s Sales and Lease Ownership is currently accepting applications for a Sales Associate at our Bluefield, VA Location! At Aar... more
  • 5 Days Ago

AI Assistant is available now!

Feel free to start your new journey!