What are the responsibilities and job description for the Brand Manager position at NR Consulting?
Title: Brand manager
Location: Fort Mill, SC
Duration: 18 Months Contract (Potential Extension/ full-time permanent conversion)
- Experience in brand or integrated marketing with clear progression in ownership and scope (not just execution support roles)
- Proven end-to-end campaign ownership
- Has led campaigns from strategy > execution > optimization > reporting
- Not just contributed; personally accountable for outcomes
- Data-informed decision maker (not just creative-only)
Hands-on experience across:
- Digital (email, paid media, social, web)
- Sales enablement (partnering with sales teams, creating usable assets)
- Events/trade shows (supporting or integrating into broader campaigns)
- Brand strategy and messaging experience
- Has helped define or refine brand positioning and messaging frameworks
- Can evaluate creative/content and ensure alignment with brand strategy
Industry background (nice-to-have, not required)
- Experience in B2B, industrial, manufacturing, or energy is a plus
- BUT strong marketers from other industries are absolutely viable
Profiles to avoid:
- Candidates heavily focused on:
- PR
- Corporate communications
- Internal comms
- Individuals who:
- Only specialize in one channel (i.e, just social or just events)
- Lack ownership of full campaign lifecycle
- Have only operated in highly siloed or heavily layered organizations