What are the responsibilities and job description for the Marketing Manager position at Insight Global?
A Partner of Insight Global is looking to add a Marketing Manager to their organization. In this role, you will help create, execute, and monitor campaigns that drive customer growth and loyalty. You will be expected to demonstrate a thorough understanding of customer acquisition, repeat buying habits as well as uncovering opportunities derived from analytics. You must also have a broad knowledge of the latest marketing technology, digital advertising, social media platforms, live streams, as well as a strong understanding of customer buying habits. Lastly, we are looking for someone with excellent organizational skills, communication, and the ability to think critically and strategically.
Key Responsibilities:
• You will be expected to demonstrate an understanding of customer acquisition, as well as have an analytical mind and a creative eye for opportunity.
• Develop and execute groundbreaking social media strategies to amplify followers and engagement on Instagram, YouTube, and TikTok.
• Manage and monitor daily social media activities with precision, including content creation, scheduling, and posting.
• Stay ahead of the curve with platform updates, algorithm changes, and best practices to ensure maximum impact.
• Develop and execute Email/ Marketing weekly campaigns to drive customer growth and loyalty
• Daily Monitor and analyze performance marketing campaigns to identify areas of improvement
• Deep understanding in marketing technology and digital advertising to maximize customer acquisition/retention
• Plan and execute impactful social media campaigns that support marketing goals and product launches.
• Coordinate seamlessly with cross-functional teams to ensure campaign alignment and success.
• Monitor campaign performance and make data-driven adjustments to maximize results.
Salary : $90,000 - $100,000